Agencies
Coverage of the world’s top advertising media and creative agencies, holding companies, independents, and boutiques, shaping brand strategy and the business of marketing.
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WPP’s Alleged Global Rebate Scheme, Told Through Three Court Cases
The cases all separately tie the advertising giant to an alleged global kickback scheme
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Jon Hamm Ad Kicks Off BetMGM’s AOR Partnership With Indie Agency Cape
After two years of successful projects, Cape is officially the betting platform’s agency of record
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Why a Wieden+Kennedy Vet Joined Finn Partners To Build Out its Media Practice
Kim Sizemore is the independent agency’s first head of integrated media
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EXCLUSIVE: Omnicom Offloads Hundreds of Staffers Who Built Its AI Platform to Third-Party Contractor
The holdco is outsourcing hundreds of the engineers and product staff who built the AI platform it has positioned as central to its future to IT firm Endava
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Sony WPP Rebate Fraud Allegations Reawaken Age-Old Debates in Adland
New claims surfaced in the WPP whistleblower suit reignite questions about adland’s biggest trust problem.
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Travis Kelce Plays NIL Matchmaker Between Brands and Athletes in New Partnership
Kelce is teaming up with Publicis Sports and 3 Arts Sports to help brands land ‘authentic’ NIL deals
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New Claims In WPP Whistleblower Suit Allege Sony Probe Found Rebate Fraud
The ex-WPP executive suing his former employer for retaliation in a high-profile case alleging he was fired after trying to expose an illegal media rebate scheme now alleges that WPP […]
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Omnicom Wins U.S. Media Account for Ozempic and Wegovy Maker Novo Nordisk
The holding company beat out incumbent WPP for the U.S. account valued at $520 million.
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WPP Is ‘On Track’ With Turnaround Plan, as Revenue Drops 5.6% in First Half of 2026
Six months into its 3-year turnaround plan, WPP’s revenue beat analysts’ estimates.
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‘Work in Progress’: Martin Sorrell’s Plan to Turn S4 Around
Despite continued falling revenue, S4’s stock popped 26% after reporting H1 earnings
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