HubSpot for Developers

At Dev Playground a few weeks ago with HubSpot for Developers, the HubSpot developer community came with great questions: sign-on scenarios, exemption edge cases, how to opt in, and whether Seamless Install makes sense for your business. So we put it all on tape. 📹 The HubSpot Developer Channel now has the full demo series: → Why Seamless Install matters for your business → How to opt in → Install flow without partner sign-on → Install flow with partner sign-on → Exemption flow Missed the session, or just want a reference you can come back to? Full YouTube playlist here: https://lnkd.in/eK4rXWhM Special thanks to Harish Srinivasan, Dennis Edson, Eileen C. and Ricky Diep for the collab on this one.

One of our biggest unlocks building agentic products came from lowering the barrier to entry with building and deploy tools. For us, this means GTM agents have access to everything they could need to get work done. Excited for Ze'ev Klapow to share more about how we're approaching this and scaling AI at HubSpot

The March HubSpot Developer Newsletter has dropped 🎉 Highlights: HubSpot is moving to date-based API versioning. No more v1, v2, v3, v4. Versions are now tied to release dates (/2026-03/, /2026-09/) with a predictable March/September cadence and 18-month support windows. Also in this issue: → New HubSpot connector for ChatGPT capabilities for CRM actions → Ecosystem Mentorship Program Developer MCP Server walkthrough → Dev Platform Playground workshops now on demand → Three platform updates and deadlines to track 👇 Read the full newsletter below 👇

🎥 Recording Available! Check out the recording of our recent Publisher Connect Meetup where speakers from Fern, HubSpot, and Paddle spoke about how to approach Developer Experience (DX) and Docs Methodologies. During this interactive discussion, we explore what it takes to build a great Developer Experience (DX), including documentation best practices, discoverability, leveraging Agentic AI, dev portals, and establishing success metrics. Speakers: 👉 Sarah Bawabe, Software Engineer, Fern 👉 Hannah Seligson, Sr. Developer Advocate, Hubspot (h/t HubSpot for Developers) 👉 Michael McGovern, Staff Developer Advocate, Paddle Check out the recording, and let us know your POV and experiences! https://lnkd.in/g8ahwvRj

Congrats to HubSpot for Developers team for updating the App card review! Removing friction for apps' customizable UI into CRM! To submit a Card you need to submit it for review with a testing video that covers the complete functionality of the app card, as it will be reviewed against our updated quality categories and requirements. This updated process will lead to more consistent feedback for partners, as well as a faster turnaround on marketplace applications.

Tons of great HubSpot news but something that's likely to be one of the most underrated wins for developers is our new date-based API versioning * 18 months of support for each version instead of the previous 90-day minimum deprecation notice. * Each version is immutable, your code that works today works tomorrow, and you can migrate to the newer version when ready. * All HubSpot API versions now have consistent naming. * Your AI development tools can make sense of date based versioned APIs better. Now in our docs is a version picker that applies across all of our APIs. https://lnkd.in/gdb84Q5x

Three days to build an agent tool. Six months if they'd done it from scratch. Sendoso migrated their legacy HubSpot app to the new Developer Platform and cut their development cycle in half. The HubSpot CLI replaced hours of debugging with minutes of local testing against production. From there, they joined HubSpot's agent beta and used Breeze Agent Builder to automate gifting workflows end to end — gift selection, personalized messaging, budget validation. The numbers: → 2x faster releases → 40% faster gift sends for customers → 30% month-over-month increase in gifts sent through HubSpot Full story in the comments 👇

Your HubSpot community just got a new home. 👋 We've upgraded our community platform so it's easier than ever to find the right people, the right programs, and the right events — all in one place, powered by Hivebrite. Here's what's waiting for you: 🧑🤝🧑 HubSpot User Groups (HUGs) – Connect with peers in your region or industry 🎓 Academy Bootcamps – Hands-on, expert-led learning experiences 👥 Small Group Coaching – Personalized guidance to level up your HubSpot skills Whether you're just getting started or a seasoned pro, there's a group and an event for you! 👉 Sign up, find your group, and register for an upcoming event: events.hubspot.com

🪄 magic wand time for the HubSpot Developer MCP if you could add or extend functionality, what would it be?