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Andy Batkin shared thisPublishers. Just two days to register. Learn about incremental revenue solutions that you can use now! Register for the Beeler.Tech webinar today.Andy Batkin shared thisDon’t forget, this Thursday March 26th we’re holding an exclusive Beeler.Tech Pub.Call - Make Your Move: Revenue Now Strategies for Publishers 🎙️ We’ll hear from guests Jason White (Mula), Andy Batkin (Duration Media LLC.), Brendan Ripp (Pushly), and Dan Rua (Admiral: The Visitor Relationship Management (VRM) Company) who will share how they’ve already helped increase inventory, yield, and top-line revenue for medium and large publishers. 🎧 If you haven’t registered, do so now, and bring your questions along on Thursday https://lnkd.in/dv2x24a5 Publishers only, please.
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Andy Batkin shared thisRob Beeler always working to help pubs. Duration Media LLC. is honored to be part of the agenda to help publishers generate incremental revenue NOW!Andy Batkin shared thisIn one of our recent Camp.Fire sessions, while we were busy debating the latest developments in AI, one publisher cut straight to the chase: “yes, but I need revenue now”. 💰 And she was quite right. So where do we go from here? #Publishers, join us on March 26th for a special Beeler.Tech Pub․Call session: Make Your Move: Revenue Now Strategies for Publishers 🎙️ We’ll hear from guests Jason White (Mula), Andy Batkin (Duration Media LLC.), and Brendan Ripp (Pushly) who will share how they’ve already helped increase inventory, yield, and top-line revenue for medium and large publishers. We’ll discuss the opportunities as a group - and how to implement within days or weeks, not months or quarters. This one’s for publishers only, please. Register today 👉 https://lnkd.in/dv2x24a5 #beelertech #pubcall #revenue #strategy #communityovercomplexity
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Andy Batkin shared thisUPDATE: AMAZON PUBLISHER SERVICES RESPONDS TO THE CALL Two weeks ago, my critique of the IAB ALM conference reached over 14K impressions. The message was clear: Publishers are in crisis. They need real revenue solutions now, not panels about AI and measurement frameworks. Amazon Publisher Services (APS) heard that call, and they're taking action. This morning, APS launched a new showcase series featuring revenue solutions that help publishers generate more revenue NOW, in the APS Connections Marketplace. We are very proud to say they chose our SSP, Curation Media's Refresh Detect™, revenue generation solution, as their FIRST showcase. Click here to read their full email announcement they sent to their publisher customers: https://lnkd.in/g5wuZERw At Duration Media and our SSP Curation Media, we have a single mission: build technology that fights for publishers. While most ad tech optimizes for advertisers and agencies, we focus on generating incremental revenue for publishers. That's why Curation Media was launched and joined the APS Connections Marketplace - to provide publishers with revenue-generating solutions with one-click ease of implementation. AI Overviews have slashed publisher traffic by up to 40% year-over-year. Display impressions are down. Revenue is down. While Refresh Detect™ cannot give you this traffic back, it can make every remaining impression worth more, and we guarantee it. Refresh Detect™ "takes over" 47.6% of publisher refreshes, averaging CPMs 17-31% above guarantees, driving substantial incremental revenue for publishers. It monitors your refresh activity in real-time and only takes over when we can beat your current CPMs. Pure upside. No risk. No disruption to your ad stack. When publishers speak up with needs, industry leaders need to respond with real solutions. To the APS team: Scott Siegler Jim Asip Justin Beere @Julia Gabel, thank you for showing us what REAL leadership is and putting publishers first. Join hundreds of publishers who've unlocked their content's full revenue potential and click Get Started with Curation Media in the APS Connections Marketplace. For more information, email me: abatkin@durationmedia.net or visit our website at www.curationmedia.net #Publishers #AdTech #DigitalPublishing #AmazonPublisherServices #IncrementalRevenue #AdMonetization #PublisherRevenue #AmazonPublisherServices #IAB #IABEurope #DigitalAds
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Andy Batkin shared thisPublishers should not miss this webinar. Make sure someone from your company attends!Andy Batkin shared thisSo, apparently I am in the webinar business now. If you’re using APS or Prebid, join us on Monday, February 9 at 9am PT / noon ET for a webinar on the Amazon Publisher Services Prebid Adapter, now in open beta. We’ll walk through how the adapter integrates directly into existing Prebid setups giving publishers access to Amazon Ads demand alongside 60+ third-party buyers — all while reducing operational complexity. See you there. https://lnkd.in/gKhaFCyx
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Andy Batkin shared thisHeading to Palm Desert this weekend for the IAB Annual Leadership Meeting (Feb 1-3). Looking forward to connecting with industry leaders about the state of digital media—especially how publishers can generate incremental revenue, right NOW, in the age of AI traffic loss. If you're attending and want to discuss real-time viewability optimization or publisher revenue solutions, let's connect! Also, if you are coming in on Saturday night and want to play Golf on Sunday morning, DM me. #IABALM #DigitalMedia #AdTech
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Andy Batkin shared thisAs always Rob Beeler is the voice of reason for publishers.Andy Batkin shared thisToo many people have asked me to weigh in on the upcoming IAB ALM from a publisher perspective, so I can't ignore it. I'll say that Scott Messer was the first person I saw comment on the ALM agenda before Andy Batkin lit a match yesterday, and Ruben Schreurs pulled me into this. I'll say this also comes on the tail of Pesach Lattin's article about the ROI of industry events and saying some nice things about Beeler.Tech. The IAB has evolved in part because it had to. At first, it was to get people in a room to have this industry taken seriously, and it did. That got the money flowing, and, in my opinion, the role it plays today is to keep it flowing our industry's way. It is therefore going to chase where the money is going. That doesn't serve everyone equally, but it makes sense that CTV will get more attention than display. IAB ALM, to me, plays the same role. It's more of a showpiece of how hard the industry is working to show we are serious people (who know how to have fun, so hang with us). It's not a work-the-problem event. It's a we've-been-working-on-creating-amazing-opportunities event. So, yeah, my expectation before ever seeing the agenda would be that it would be agentic this and agentic that. The speaker list would include people whom other events and groups wouldn't have a chance of getting, but rarely are they people I need to hear from. In fact, I signed up this year before I even looked at the agenda. There is always some relevant content, but it isn't the agenda that's going to make me attend. It's the networking. Like CES, IAB ALM is the watering hole where all the animals on the safari migrate to. If you aren't there, people might think you're extinct. But the frustration I'm expressing, and that of many people in our community, is that networking and peacocking aren't enough. Many in our industry will not be back at the watering hole next year. Right now is a moment when we need to band together and figure things out, and it's a missed opportunity since so many of the right people are in the same place at the same time; we could focus on addressing some real issues. Instead, the majority of the conversations I expect to have on site will be about what we do about the state of our industry AFTER the event. So the ask is this: Seize the moment. No doubt marketers want to know what's new on the agentic front. But marketers also like to consume and want to market in-and-around human-created content. They should be a part of the conversation on how to move forward. Let's talk about the things we need to talk about – just like the old days.
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Andy Batkin posted thisIAB ANNUAL LEADERSHIP MEETING CRITIQUE: I've been in this industry for 31 years. I was a founding member of the IAB in 1996—back when it was ONLY for publishers. Today, I'm looking at the agenda for the IAB Annual Leadership Meeting (Feb 1-3, Palm Desert), and I'm deeply concerned. Here's what I see: Sessions on AI agents Sessions on measurement frameworks Sessions on attribution Sessions on marketing outcomes Here's what I DON'T see - A SINGLE session on helping publishers generate NEW revenue! Let me be clear about why this matters: Publishers are in crisis. Ad impressions, in some cases, are down by 40%. Google AI Overviews have reduced referral traffic. AI is scraping content to answer queries, bypassing publisher sites entirely. Revenue models that sustained journalism and quality content for decades are collapsing. The IAB—an organization that was originally created to JUST serve publishers—is now dedicating ZERO sessions to solving this existential threat. I've been building ad tech solutions for publishers for over three decades. I've seen a lot of industry changes. But I've never seen the publishing community completely abandoned at a time when they need the most help. Here's my challenge to ad tech companies with REAL solutions: Let’s show up at ALM. Let’s not wait for the IAB to give REAL solution providers a stage—Let’s create our own. Publishers are desperate for answers, and the brands in attendance need to understand what happens when the content ecosystem fails. If you have a real incremental revenue solution that publishers can use right now, DM me. I want to put together a few of us and find a venue to let publishers know we have solutions for them that can help mitigate their revenue losses, especially in Q1. Let’s also create a webinar series that provides a few actionable ideas that publishers can use right now. DM me on this idea too! To my fellow publishers: Comment below if you're experiencing this revenue crisis. Let's make sure our voices are heard, even if we're not on the official agenda. I'll be at ALM. Let's connect. #IAB #PublisherRevenue #AdTech #DigitalPublishing #Sustainability #MediaIndustry #Programmatic #DigitalAds
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Andy Batkin posted thisAgents, Curation, and the Future of the Sell Side There have been lots of discussion and posts about how AI agents are changing how media is planned. They’ll certainly help marketers target audiences more precisely. But what happens next? The agent still needs to know which impressions on those URLs are actually viewable, high-attention, and worth buying. That’s where sell-side curation comes in. Buy-side agents will define the audience. Something like, “My target is Men in Brooklyn, who drive a luxury car and have an AmEx card, who might be in the market for another car. My budget is $50K a month.” Agentic AI platforms will go to work to outline the plan to execute including the URLs they should buy. Agents can improve efficiency, but if they’re optimizing across URLs and buy low-quality supply, they’re just buying the wrong media faster. Curation ensures the agents have something worth choosing. Sell-side agents, powered by platforms like Curation Media, will surface the specific ad inventory, on those URLs, that are always in-view, have high attention scores and reaches the specific audience to produce the desired outcome. Agents need data....buying the highest quality supply is certainly an important data point.
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Andy Batkin liked thisAndy Batkin liked thisThank you Chris Kane and the entire Jounce Media team for hosting SPO Summit. As a longtime partner and proponent of supply path optimization, Infolinks Media was honored to sponsor the 2026 Jounce Media SPO Summit! We had incredible conversations with agencies, brands, and publishers about what it really means to be a direct partner in today's programmatic landscape, not just another pipe. SPO is the key to high-quality inventory, ROAs and meaningful reach. Big thanks to Jounce Media for creating the space for these important conversations. See you next year! 🚀 #SPO #SPOSummit #Jounce #Direct #Programmatic #AdTech #Infolinks
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Andy Batkin liked thisAndy Batkin liked thisWelcome to the nerdiest ad tech conference of the year, where if you dropped a person from outside, it would be a completely different language. I love it ❤️ Chris Kane Neal Richter
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Andy Batkin liked thisAndy Batkin liked thisThe expertise gap at publishers isn't always about who left. Sometimes it's about what the people who stayed never got the chance to learn. I see this everywhere and it usually starts the same way. Someone smart and capable ends up holding everything together after rounds of cuts and/or departures. They're completely underwater. So when their team comes to them with questions they answer them. Every time. Because it's faster. Because there's always something else on fire. Over time, without anyone realizing it, the team stops looking for answers on their own. They wait to be told what to do. Not because they aren't capable but because that's what the environment taught them. I saw this recently at a company that had always done it right. The kind of operation others pointed to as a benchmark. It stopped me. Because it's not a technology problem or a strategy problem. It's what happens when good people are put in an impossible position for too long. And here's the business reality nobody wants to say out loud. Everyone is replaceable. Companies need to be built that way on purpose. When one person is holding everything together with duct tape and good intentions, you are one resignation, one illness, one bad day away from something much harder to fix. The knowledge doesn't live in a system. It lives in one person. And when that person leaves, and eventually they always do, you find out very quickly what you actually have. To the leaders holding it all together: your team isn't broken. They learned to follow your lead because you were the smartest person in the room and there was never enough time. That's worth fixing and it's fixable. To the people on those teams: start looking for the answer before you ask the question. Pull the report. Check the setup. Form a hypothesis. Being curious about how things work is what separates the people who evolve from the people who get left behind. The companies that come out of this stronger won't just have better technology. They'll have teams that know how to think. #adtech #programmatic #publisherstrategy #digitalmedia #revenueoperations #publishers #adtechtherapy
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Andy Batkin liked thisAndy Batkin liked this📢 Happening tomorrow folks! 📢 Final reminder for any publishers who haven’t registered - tomorrow, Thursday March 26th, we’re holding an exclusive Beeler.Tech Pub.Call - Make Your Move: Revenue Now Strategies for Publishers 🎙️ Join us to hear from Dan Rua (Admiral: The Visitor Relationship Management (VRM) Company), Jason White (Mula), Andy Batkin (Duration Media LLC.), and Brendan Ripp (Pushly) as they reveal how they’ve already helped medium and large #publishers increase #inventory, #yield, and top-line #revenue. See you tomorrow! ▶️ https://lnkd.in/dv2x24a5 Publishers only, please. #beelertech #pubcall #strategy #communityovercomplexity
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Andy Batkin liked thisAndy Batkin liked thisI sat on this story for a few days...but there are moments in life that make you stop and reflect. The loss of a loved one. A change in career. A new member of the family. These are seminal moments. This past weekend gave me one of those moments. My wife and I traveled to New Orleans for the first time for the wedding of our friends’ son. We’ve known him since he was about one year old, so being there to celebrate felt especially meaningful. And we loved every minute of the weekend. Neither of us had ever been to New Orleans before, and it lived up to everything you hope it will be: Bourbon Street, po’ boys, hurricanes, incredible food, and music that was even better than expected. Then Sunday came. We planned to have one last great meal, maybe hear some jazz, and head to the airport for our 7:53 p.m. flight. But after hearing from multiple friends who had missed their flights because of the lines, we decided to leave much earlier...like 2:45 p.m. Five hours early! We reached our gate at 7:20 p.m. No exaggeration! Almost five hours in the TSA line! That alone was enough to test anyone’s patience, but strangely, it was also a reminder of how people can rise to a moment. For those who know me, you know I’ll talk to just about anyone, and I ended up having some great conversations with some fantastic people. Most were remarkably good-natured despite the chaos. The toughest moment was seeing the young woman behind us break down in tears when, after waiting all that time, she missed her flight. There's more. Our own flight was uneventful. I watched a movie, read a few articles, and did some work. But as we were coming in to land at LaGuardia, the plane suddenly pulled up. No explanation. We circled for a while before the pilot finally came on and told us we were being rerouted to JFK. I later learned that the Air Canada flight in front of us crashed on landing. The pilots who reacted in that moment were killed. They were heroic. Imagine coming in to land at roughly 150 miles an hour and suddenly an emergency vehicles cuts across your path. The whole experience brought back a flood of memories having lost good friends in PanAm 103 and 9/11. More than anything it gave me perspective. I’m grateful. Grateful for the time I get to spend with family and friends. For the chance to build an incredible company. Grateful for whatever lies ahead. As crazy as business and the world can feel right now, I know how lucky I am. And I’m thankful for what we have, and for the time we get to spend with the people who matter most.
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Andy Batkin liked thisAndy Batkin liked thisDon’t forget, this Thursday March 26th we’re holding an exclusive Beeler.Tech Pub.Call - Make Your Move: Revenue Now Strategies for Publishers 🎙️ We’ll hear from guests Jason White (Mula), Andy Batkin (Duration Media LLC.), Brendan Ripp (Pushly), and Dan Rua (Admiral: The Visitor Relationship Management (VRM) Company) who will share how they’ve already helped increase inventory, yield, and top-line revenue for medium and large publishers. 🎧 If you haven’t registered, do so now, and bring your questions along on Thursday https://lnkd.in/dv2x24a5 Publishers only, please.
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Andy Batkin liked thisAndy Batkin liked thisLast night, I presented the National Kidney Foundation’s Chuck Fruit Award of Media Excellence to Michael Law. To understand the weight of this honor, you have to understand the man it’s named for. Chuck Fruit was more than just a CMO at Coca-Cola. He was a visionary who saw the future of media before it arrived. He was the man who had the foresight to sign a fledgling network called ESPN to its first major deal. He was the marketing leader who brought us the iconic partnership between Coke and American Idol. But more than his business acumen, Chuck was the "consummate gentleman." A leader who led with kindness, integrity, and a legendary willingness to mentor others. It is only fitting, then, that this year’s recipient is someone who embodies that exact blend of visionary leadership and personal character, my friend Mike Law, the CEO of Carat North America. Like Chuck Fruit, Mike is a true veteran of our industry, having been a cornerstone of Carat since 2000. Today, he leads a team of over 1,400 specialists, overseeing the media strategies for some of the world’s most iconic brands like GM, P&G, Microsoft, and Kraft Heinz. Before taking the helm at Carat, Mike managed over $18 billion in annual spend as President of Amplifi, where he didn't just focus on the bottom line, he led the charge on Economic Empowerment and transformed how we think about video strategy across every screen we own. But what truly makes Mike the right person for the Chuck Fruit Award is what he does when the cameras are off. Whether it’s his work with the IAB, his role as new Chair of the IRTS Board of Directors, or his deep commitment to empowering children through organizations like Pencils For Kids and the YMCA, Mike understands that media is, at its heart, about people. Mike is proof that you can be both an industry titan and a pillar of the community.
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Andy Batkin liked thisAndy Batkin liked thisI’ve had many highlights throughout my career, but chatting with the legendary Coach Mike Krzyzewski on stage at a recent event was a true "magic moment." Coach K is a titan of leadership, and his philosophy stretches far beyond the basketball court. We didn't just talk about winning games; we talked about the soul of high-performing teams. Here are the three lessons that resonated most: 1. Standards Over Rules Rules are external—you obey them because you have to. Standards are internal—you own them because you believe in them. Coach K reminded us that when you own a standard of excellence, you don't just work for an organization; you ARE the organization. 2. The Power of the "Fist" A team isn't just five talented individuals; it’s five fingers acting as one fist. That unity is built on five pillars: -Communication: Telling each other the truth while looking them in the eye. -Trust: Operating at the "speed of trust." -Care: Having each other’s back so no one has to look over their shoulder. -Collective Responsibility: Winning and losing as a "we." -Pride: Being part of something much bigger than yourself. 3. "Always Becoming" I’ve often talked about the need to reinvent ourselves, but Coach K gave me a better frame: Always Becoming. We don't need to change who we are; we need to keep growing, stay curious, and refuse to let past success (or failure) be our final destination. We ended the session in a massive huddle, fists raised, committing to each other. As Coach K says, the four most powerful words a leader can say are: "I believe in you." I believe in my team. It’s an honor to watch them keep becoming great every day. #Leadership #CoachK #Google #Teamwork #AlwaysBecoming #GameOn
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Joshua Ludwig
Shows on Sale • 888 followers
There’s a frustrating pattern in ticketing conversations right now: one side loves to talk as if they hold the moral high ground, while completely ignoring the realities of economics, consumer behavior, and how this industry actually functions. They talk about resale, brokers, pricing, and demand as if these things exist in a vacuum. They don’t. Live events are an ecosystem. Artists, teams, venues, promoters, primary ticketing companies, resale platforms, and brokers all play a role in how inventory moves, how prices are discovered, and how seats ultimately get filled. What gets left out of these conversations is the part where the “clean hands” crowd is also chasing every dollar they can. Platinum pricing, dynamic pricing, fees, VIP packages, parking, concessions, merch, and exclusive inventory control are all part of the same economic machine. So let’s stop pretending only one side is motivated by profit. The truth is simple: ticketing is driven by supply, demand, risk, technology, and timing. Brokers take risk. Secondary markets create price discovery. Soft-demand events often sell below face value because the market corrects itself. High-demand events rise because demand exceeds supply. That is not fantasy. That is economics. You do not have to like every part of the market to acknowledge reality. But if you are going to criticize one side, at least be honest enough to admit your side is monetizing every angle too. The industry does not get better through selective outrage and rewritten narratives. It gets better through honesty, better technology, better policy, and a real understanding of how the market actually works. Write that down… #Ticketing #LiveEntertainment #TicketingIndustry #SecondaryMarket #Resale #Brokers #Economics #SupplyAndDemand #LiveEvents #TicketBroker #PrimaryMarket #DynamicPricing #PriceDiscovery #ConsumerChoice #EventIndustry #Venues #Promoters #TicketTech #PricerQX #ProcessorQX
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Jon Dwyer
Viral Nation • 5K followers
🚨 Brand Advertising is About to Get a Major Tailwind As the Fed enters a rate-cutting cycle in the back half of 2025, in the midst of major tentpole holidays; we're embarking on a new chapter — one where brand advertising dollars finally get off the sidelines. Here’s why that matters: 💸 Dry powder is real — there's a massive amount of capital looking for alternative returns. Traditional large-cap investments are hitting tariff-era headwinds, while small-cap volatility is giving institutional investors pause. The demand for alternative investments has seen dramatic growth as investors look for diversification, higher returns, and protection against market volatility…ultimately driven by low returns on cash due to inflation. Total alternative assets under management are projected to reach $29.2 trillion USD by 2029, a significant increase from previous years. So where does that capital go in the world of media? ➡️ Specialist, independent agencies — agile, audience-centric, and culture-native — are becoming incredibly attractive investment vehicles. 👀 We’re watching Publicis gobble up top-notch specialist agencies that have proven to be a force-multiplier for their social/streaming/ecommerce strategy. Why? Because the battleground for brand growth is increasingly the democratized platform ecosystems of social, streaming and ecommerce. Demand-side platforms that enable advertisers to buy impressions and select audiences across many publisher sites aren’t socially native concepts in direct-sell environments, and increasingly lack the full-funnel needs of evolving brands. Social & social-commerce platforms are data-rich, ROI-visible cultural ecosystems where the right creative & performance strategy meets the right community — and builds brand at scale. In this next cycle, putting your brand “in culture” won’t be optional. It’ll be measurable. And profitable. Attention is the new alpha. Culture is the new capital. Let’s build accordingly. Vertiqal Studios #Advertising #BrandGrowth #DigitalMedia #FedRateCut #CulturalCapital #MarketingStrategy #IndependentAgencies #AlternativeAssets #TikTokMarketing #MediaInvestment #VertiqalStudios
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Alejandro A.
Cinépolis Cinemas Indonesia • 2K followers
While experience-based upselling works, without a path to reduce debt, the financial story of AMC remains uncertain. Key Takeaways: - Revenue per attendee is up, driven by higher ticket prices, premium formats, and upselling. - AMC’s special formats strategy (IMAX, Dolby Cinema, and its own branded premium screens) continues to boost margins and differentiate the customer’s experience. - Attendance growth is still modest, but spend per attendee is at record levels, compensating for the slower recovery in overall moviegoing. - Despite operational gains, AMC’s high debt load remains a major pressure on net results.
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Todd M. Schoenberger
CrossCheck Media Inc. • 8K followers
Biz Talk Today TV (BTT) Expands Distribution: Now Streaming Free on Mometu Business & financial programming joins the curated entertainment platform’s global lineup of niche channels Press release attached... CrossCheck Media Inc. | OTTera, Inc. | Nielsen | Mometu | #Business #Streaming #Media #News #Entertainment
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Kathleen Greenler Sexton
Subscription Insider • 7K followers
🚘📉 SiriusXM Loses Subscribers—but Gains Ground in Podcasts and Ad Monetization. SiriusXM’s Q1 2025 results are a study in contrast: 🔻 Revenue down 4% 🔻 Free cash flow down 36% 🔻 303K self-pay subscribers lost But that’s not the whole story. 🎧 Podcast ad revenue jumped 33% 📱 Social and video ad bookings in Q1 beat all of 2024 💡 Cost reductions—especially in marketing and tech—are on track to save $200M this year With stronger in-car retention, new partnerships (hello, Mitsubishi and Tesla), and a low-cost, ad-supported tier launching later this year, SiriusXM is actively repositioning for a more fragmented and price-sensitive future. 📊 We break it all down—including what it signals for other subscription businesses:👉 https://lnkd.in/eg2SUmCB #subscriptions #streaming #podcasting #SiriusXM #subscriberstrategy
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