Culture Hive Media Group

We’re heading to POSSIBLE. And we’re not coming to talk about AI for the sake of AI. We’re coming to talk about what’s missing. While the industry debates disclosure and automation, we’re focused on something far more important… relevance. Because the problem isn’t that AI exists. The problem is most of it still doesn’t understand people. At Culture Hive Media Group , we’ve been building toward a different approach. One where cultural intelligence sits at the center, not as an afterthought. Where CRS™ brings structure to something the industry has been guessing at for too long. Where Cultura™ helps brands move from signals to meaning. Same pipes. Better signal. If you’re going to be at POSSIBLE, let’s connect. #POSSIBLE2026 #AdTech #CulturalIntelligence #CRS #Cultura #Programmatic #MarketingInnovation #FutureOfAdvertising #OpenWeb #AudienceFirst

And we are on to the next one....See you all at #Possible and if you want to book a meeting with us let me know or grab a slot here: https://lnkd.in/grsvRsaT

We were planning to make this official… but Jason White beat us to it. 😂 Welcome to the board. Jason brings more than three decades of ad tech leadership and experience. Just as important, he brings a willingness to roll up his sleeves and get involved wherever needed. That is the kind of leadership that actually builds companies. We are excited to have him helping guide what we are building at Culture Hive Media Group and pushing this rocket ship forward. Onward. 🚀

Appreciate Stefanie Beach and ADWEEK for creating space for this conversation. Proud to see our Founder and CEO, Joe Ligé, leading this discussion on what comes next for the open web. At Culture Hive Media Group, we see this shift every day. Brands do not need more scale, they need more signal. The future of the open web will be defined by those who can connect identity, intent, and culture into a single, measurable framework. Because reach without relevance is not growth, it is just distribution.

3AF 2026 Lunar New Year Celebration Recap   Grateful to have kicked off the Year of the Fire Horse at the 3AF 2026 Lunar New Year Celebration yesterday!   The event brought together an incredible community of Asian American professionals, creatives, marketers, and leaders for meaningful conversations, cultural celebration, and new connections. Special shoutout to 3AF: Asian American Advertising Federation, Asians In Advertising API Sports and Entertainment   From thoughtful networking to honoring traditions that ground and inspire our work, it was a powerful way to begin the year with intention and momentum.   Thank you to everyone who made the event so special. Here’s to a year of growth, prosperity, and continued community.    #3AF #LunarNewYear #YearOfTheHorse #Community #Networking #SWARM #CultureHiveMedia

We’re excited to share that Culture Hive Media Group has been selected to pitch on Day 1 at the Advertising Economic Forum in New York City. Following our recent stage appearance at Marketecture Media's MarketectureLive, this is another opportunity to share the vision behind CHMG and the work we’re doing to bring cultural intelligence into the advertising ecosystem. For decades, the systems that move billions of advertising dollars have optimized for demographics, clicks, and cost. But culture drives what people watch, listen to, share, and ultimately what they buy. At Culture Hive Media Group, we’re building the infrastructure to make culture measurable through Cultura and the Cultural Relevance Score (CRS™), enabling brands, platforms, and media systems to better understand and connect with the communities they serve. Thank you to Advertising Economic Forum and Horizon Media for the opportunity. We look forward to sharing more about what we’re building on March 18 in NYC. #CultureHive #AdTech #AdvertisingInnovation #AI #CulturalIntelligence #AdvertisingEconomicForum

Don't miss out on one of the best meetups in the city. Great ideas, better people, and the perfect place to grow your network. Clear your calendar—we'll see you there! 👇 #CharlestonEvents #Innovation #CultureHive

Great conversations today at Marketecture Media's MarketectureLive event. Our founder Joe Ligé joined Joanna Hawkes on stage to discuss a challenge the advertising industry continues to face: why so many campaigns still miss the mark culturally. For years marketing systems have been built to optimize reach, efficiency, and targeting. But they were never designed to understand culture. As a result, brands can reach the right audience and still create messaging that feels disconnected from the communities they are trying to engage. The discussion focused on how the next evolution of advertising will require cultural intelligence to be embedded directly into the media ecosystem. AI and advanced data systems now make it possible to move beyond simple demographic targeting and begin measuring cultural relevance at scale. This is exactly the work Culture Hive Media Group is focused on through the Cultural Relevance Score™ (CRS™) framework, which helps encode cultural signals into the systems that power modern media buying. We also highlighted the collaboration between Culture Hive Media Group and Carat, where both teams are working together to explore how cultural intelligence can be operationalized across planning, targeting, and activation. Thank you to Marketecture Media for the platform and to the community of leaders pushing the industry forward. Photo from the session below. #MarketectureLive #AdTech #Programmatic #CulturalIntelligence #CulturalRelevance #AIinAdvertising #CultureHive #CHMG

Don't forget to RSVP for the Lunar New Year Celebration hosted by 3AF, Asians in Advertising, and API in Sports and Entertainment. A day of culture, creativity, and connection with Asian American professionals and industry leaders. It’s a great opportunity to connect, celebrate, and kick off the new year with an amazing community of professionals. If you haven’t RSVP’d yet, now’s the time, we’d love to see you there! https://lnkd.in/gVXgqtTN