Agentic AI Revolutionizes Video Campaigns with AI-Driven Execution

AI is taking over the world and this is what it means for your ad accounts.. If you improve your ad creative game, you will dramatically improve your results.

AI and LLMs are changing search in a BIG way. More people than ever rely on them to get fast answers to their queries. To stay visible in these search results, businesses everywhere need to focus on growing trust and brand authority by adopting digital PR strategies that get them seen. Learn all about how your brand can stay ahead with an AI-first strategy and get mentioned in AI and LLM results! Read the full blog now: https://hubs.ly/Q042shp70 #GEO #AISEO #LLMSearch #BrandAuthority #DigitalPR

In today’s fast-paced digital landscape, guessing what works in advertising is no longer an option. Brands need more than just "pretty" visuals—they need intelligent creative that scales. I’m excited to highlight Omneky, a platform that is redefining the synergy between AI and human creativity. By analyzing performance patterns and real-time data, Omneky generates ads that aren't just seen—they convert. Why Omneky stands out: Performance-First Approach: It studies what drives CTR and CVR to create tailored content. Actionable Insights: Gone are the days of manual A/B testing; let the numbers guide your next move. Scalability: From "Ads Go Live" to seeing "3x Orders," the platform streamlines the entire growth cycle. It’s time to move toward less guessing and more intelligent creative. 🎯 Check out how they are helping brands run lighter and go farther! 👉 Explore the platform here: https://www.omneky.com #AdTech #DigitalMarketing #AI #CreativeIntelligence #Omneky #GrowthMarketing #PerformanceAds

We’re finally seeing AI platforms roll out early advertising tests—but measurement and reporting are still catching up. If you’re keeping an eye on how AI will impact your media strategy, here are a few key developments worth watching as these environments mature: https://ow.ly/54Hi50YzIBT

Our latest guide on AI tools for paid media is here ✍, focused on turning AI from experimentation into structured advantage. 🤖 As teams integrate AI into everyday workflows ⛓️, clarity on where each tool contributes becomes critical. We break down how leading platforms support strategy, research, and reporting, and how combining them strengthens performance analysis and budget decisions. Download the guide to explore how to design an AI-enabled paid media approach that drives measurable outcomes. 👉 https://lnkd.in/ei_BziqA #AItools #GenAI #AIdriven #paidmedia #performancemarketing #digitalmarketing #paidsearch #paidsocial #OpenAI #Claude

THIS JUST IN: Shane Hegde, Co-Founder of Air, acknowledges that the mention of AI creative tools may compel advertising creatives to vomit/punch him in the face But Shane and Air have firmly taken the position that AI will never replace human creativity. Air is a creative ops platform that just launched their latest product, Air Canvas, which allows creatives to use AI to scale their creative work. To promote this, Air took out a full page ad in the New York Times to remind the world that "AI would never smoke a cigarette with you." Full conversation available in the comments Geno Schellenberger Jack Westerkamp Ariel Rubin Gutes Guterman

Today, I see search as a behaviour metric. What we’re witnessing isn’t just traffic volatility. It’s a transition from “click-first search” to “answer-first search.” When AI summaries appear before your website link, the rules of engagement change. Visibility is no longer guaranteed by ranking alone. It’s shaped by structure, authority, and how clearly your content can be understood by machines. This is not a temporary dip. It’s a redistribution of attention. The brands that will navigate this shift successfully won’t obsess over recovering old traffic patterns. They’ll invest in earning presence inside AI-led discovery layers. Because in 2026, influence begins before the click. #AIOverviews #SearchStrategy #OrganicTraffic #DigitalMarketing

Please join us for a practical discussion on the use of AI within your video workflows - Thursday 9th April.

We’re finally seeing AI platforms roll out early advertising tests—but measurement and reporting are still catching up. If you’re keeping an eye on how AI will impact your media strategy, here are a few key developments worth watching as these environments mature: https://okt.to/lmaNUz

AI agents just ran an entire ad campaign autonomously — planning, buying, optimizing — no DSP workflow, no manual optimization desk. The results: 5.5x supply-chain cost efficiency, 40% more impressions on the same budget, and a 98% video completion rate. This is what the shift from "using AI tools" to "building agentic operations" actually looks like. The gap between agencies experimenting with AI and agencies operating through AI is about to become very visible. https://lnkd.in/g4vpxYci #AgenticAI #PerformanceMarketing #MediaBuying #MarTech