VP of Brand

Scion Executive Search has been engaged to conduct an immediate search for an experienced and visionary Vice President of Brand on behalf of a rapidly scaling, category-defining agentic marketing SEO organization. This is a unique opportunity for a strategic and creative marketing leader to shape and define an emerging category, elevate brand presence, and drive market perception at scale. This is a full-time, hybrid position based in San Francisco, CA, reporting directly to the CEO and Co-Founder.

THE ROLE: Our client is building a category-defining platform within the evolving AI and marketing technology landscape. With strong revenue traction, a growing team, and significant market momentum, the organization is entering a pivotal stage of growth.

The Vice President of Brand will play a critical leadership role in defining the company's market position, establishing a clear and compelling narrative, and ensuring the organization becomes synonymous with this emerging category.

The VP of Brand is not a traditional brand role. This leader will architect the company’s market narrative, build and scale a high-performing brand function, and partner closely with executive leadership to drive visibility, engagement, and long-term brand equity.

Responsibilities

Category Leadership & Market Positioning

• Define and establish the company’s category narrative, positioning, and market language.
• Develop thought leadership frameworks, proprietary insights, and research that shape industry perception.
• Drive initiatives that position the organization as the authority within its space.
  
  

Executive & Founder Brand Strategy

• Develop and execute a comprehensive content and visibility strategy for the CEO and Co-Founder.
• Build scalable systems for executive thought leadership across social, video, and written platforms.
• Partner closely with leadership to amplify voice, credibility, and market influence.
  
  

Brand & Creative Leadership

• Lead and scale the brand, content, social, and creative functions.
• Oversee multi-channel brand execution, including digital, social, PR, and content strategy.
• Manage and optimize agency relationships and external partners.
• Build and develop a high-performing, collaborative team.
  
  

Brand Systems & Consistency

• Own brand identity, voice, messaging, and visual standards across all touchpoints.
• Ensure consistency across product, marketing, sales, and community channels.
• Partner cross-functionally to embed brand excellence into the customer experience.
  
  

Qualifications

• 10+ years of progressive marketing experience, including 5+ years in a senior brand leadership role.
• Proven success in building or evolving a brand within a high-growth SaaS technology environment.
• Experience leading and scaling multidisciplinary teams (content, creative, social, communications).
• Demonstrated ability to develop market-facing positioning that drives adoption and awareness.
• Strong editorial and storytelling capabilities with an eye for high-quality content.
• Experience working closely with executive leadership on thought leadership and brand visibility.
• Ability to operate effectively in a fast-paced, scaling organization.
  
  

Preferred

• Experience contributing to or leading category creation within a technology or SaaS environment.
• Background in design-forward, product-led, or community-driven organizations.
• Familiarity with AI, marketing technology, or digital ecosystems.
• Experience building founder-led or executive-led brand platforms.
  
  

Compensation And Benefits

This exceptional opportunity offers the ability to make a significant impact within a high-growth, innovative organization, shaping the future of its industry.

• Base Salary: $250,000 – $300,000 (DOE)
• Equity: Meaningful equity participation
• Benefits: Comprehensive package including medical, dental, vision, 401(k), flexible PTO, and additional perks
  
  

How To Apply

For immediate consideration, please provide your resume and cover letter online via https://scionexecutivesearch.com/job/14354.

About Our Firm

Scion Executive Search is an award-winning, retained executive search firm. Our track record and recruitment process have made us one of the top recruitment firms in the United States. Through innovative team building and recruitment solutions, Scion Executive Search seamlessly bridges the gap in interim and executive searches.

We are proud to be part of the Forbes lists of the Best Recruitment Firms and the Best Executive Search Firms in America. Additionally, Scion has been recognized as a ClearlyRated Best of Staffing firm and a top recruitment firm by The Business Times. Additional information about our firm and our practices can be found online.

Scion Executive Search is an equal opportunity employer and service provider and does not discriminate on the basis of race, religion, gender, gender identity, national origin, citizenship status, sexual orientation, disability, political affiliation, or any other protected class. We are committed to the principles of Equal Opportunity Employment. We are dedicated to making employment decisions based on merit and value, for ourselves, our client companies, and the candidates we represent.

For opportunities located in a region that has enacted fair chance, arrest, or conviction-based employment ordinances, Scion Executive Search proactively follows the enacted guidance and considers for employment all qualified applications with arrest and conviction records. We engage in socially conscious business practices and believe that diverse, inclusive, and non-biased talent and recruitment processes are foundational to the success of Scion, as well as every client organization with whom we partner.