🌟 Calling all creatives! Sanrio is looking for an Associate Designer, Style Guides to help bring our beloved characters and joyful design world to life across consumer products, retail, licensing, and marketing. This is a full-time, hybrid role based in Torrance, CA, with a mix of in-office and work-from-home days. If you love kawaii design, illustration, trends, and turning sweet ideas into polished creative assets, this could be your next dream role. ✨
🌸 Sanrio is the global lifestyle brand best known for pop icon Hello Kitty. We’re also home to an endearing cast of characters, including the #1 fan favorite (2 years running!) Pompompurin, alongside Cinnamoroll, Pochacco, Kuromi, and many more. Since 1960, our “small gift, big smile” philosophy has inspired a World of delight, where even the tiniest token can spark happiness and an enduring connection.
🎨 In this role, you’ll create original graphics, illustrations, patterns, character poses, expressions, and style guide assets that support Sanrio’s consumer products, retail, and licensing initiatives. You’ll help develop evergreen, core, and trend style guides, prepare production-ready files, support creative pitches with presentations and mockups, and ensure every deliverable feels fresh, thoughtful, on-brand, and irresistibly cute.
🤝 What you’ll bring to the table:
2+ years of professional experience in graphic design, illustration, licensing, consumer products, or a related creative field.
An AA in Graphic Design, Illustration, Visual Communications, or a related field; BA/BFA preferred.
Strong illustration, layout, typography, color, composition, and visual storytelling skills.
Experience creating style guides, brand assets, or consumer product graphics.
Proficiency in Adobe Illustrator, Photoshop, PowerPoint, Excel, and Word; 3D modeling is a plus.
A collaborative, detail-loving mindset with strong communication, organization, and time-management skills.
A polished portfolio illustrating your Creative prowess.
💖 Why You’ll Love It Here:
You’ll be part of a Creative team where collaboration is valued, and your work helps support products and experiences that bring joy to fans around the world. Ready to help spread a little “small gift, big smile” magic through design? Apply today - or share this with a designer who would shine in this supercute creative role.
*Please note that this is a hybrid position - not remote. You MUST have your own transportation and be able to come into our Torrance office at least twice per week to collaborate with the team.