Santa Barbara Venture Partners has raised a $25M second fund to invest into software and AI, as covered in The Wall Street Journal Pro, Axios Pro Rata, and here in Pacific Coast Business Times.
Fund II builds on the success of six successful exits (full and partial) in five years, Fund I’s top quartile performance, and a major competitive advantage in offering extensive customer acquisition and marketing expertise to SBVP portfolio companies. Fund II extends the firm’s unique strategy of generating continuous returns for investors in an asset class otherwise plagued by illiquidity challenges. Five years in, all fourteen SBVP portfolio companies are performing well.
SBVP generally invests in companies with $2M to $50M in recurring revenue which are growing 75-200%+ that have outstanding client retention metrics. The firm typically participates in Series A through C rounds, or SBVP buys stock directly from existing founders or other shareholders.
Many of SBVP’s 150+ fund investors (from across two funds and fourteen SPVs) are top marketing and sales executives from leading tech firms. They provide the portfolio with expertise in over 25 different marketing and customer acquisition channels and methods to accelerate revenue growth. Limited Partners include leaders from Adobe, Google, Procore Technologies, AppFolio, Snowflake, Salesforce, Zoom, RingCentral, CBS, Pinterest, and various other top firms. LPs work with portfolio companies on demand generation, sales, and marketing, and accelerate product marketing, revops, audio/TV marketing, content, social media, SEM, media buying, account-based marketing, customer success, sales enablement, branding, strategic alliances, trade show marketing, and other areas.
https://lnkd.in/gkwaxivz
