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Articles by Joe
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Thanks Business Insider!
Thanks Business Insider!
Excited to be featured on BI's list of the hottest Ad Tech startups just one month after launch! Check it out -…
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Joe Luchs shared thisThe headline of our just-released podcast with Aperiam perfectly encapsulates the promise of Datalinx AI. We founded Datalinx after firsthand experience helping CPGs, Financial Institutions, Telcos, Agencies, and Data Companies struggle through multi-year data renovation projects (with mixed success rates). On this episode, we talk about how we get enterprises to AI success faster, cheaper, and with durability through great data foundations. Tune in, and ping me to learn more! Big thanks to Corey Ferengul Joe Zawadzki and the Aperiam team for hosting me! Link in comments.
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Joe Luchs shared thisI'm incredibly proud to share that Datalinx AI is joining LiveRamp’s Agentic Labs program as a founding partner. We’re equally proud to be delivering 99%+ data mapping accuracy in minutes, helping customers generate AI-ready data products fast and with trust. LiveRamp has built critical infrastructure for how marketers connect and activate data, and we’re excited to extend that value by automating the complex, tedious work of preparing, shaping, and maintaining data products and taxonomies. And a big thank you to the LiveRamp team that's driving this innovation lab! They're laser-focused on delivering results for customers. Lauren Kaufman Jack Foster Bobby Chajson Matthew Hogg David Okubo Travis Clinger Full PR linked below
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Joe Luchs shared thisHeading to Cannes with Datalinx AI is going to be a very different experience than repping the Amazon mothership, but I've never been more energized to talk about the real-world problems we're solving for customers. We've also got some exciting announcements coming up about the performance of our product that I can't wait to share. Drop me a line if you want to connect on the Croisette! Umberto Torrielli
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Joe Luchs shared this1 year ago, Possible was the first conference I attended representing Datalinx AI (and I didn't even have a badge). This year, I'm still staying in a cheap motel, but we have happy customers, brilliant investors, a killer team, and a great product. If you want to talk about how to deliver AI-enabled marketing and commerce experiences through dynamic and trusted data products, message me! POSSIBLE
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Joe Luchs shared thisEver wonder why your marketing or AI tools are giving you bad answers? Or why you're waiting months (or years) for a pilot to go live? Or why your engineers are constantly frustrated? The answer is probably bad data. Last week I took the stage at Marketecture Live to talk about how Datalinx AI combines Marketing Context Graphs and AI Agents to deliver outcomes FAST. Whether you're seeking faster media measurement, more accurate analytics, or more performant audiences, strong data foundations are key. Sending a big thank you to Marketecture Media, Eric Franchi, and Sanja Partalo for hosting, and a big congrats to the incredible startup founders who presented alongside me Alicia Richardson Gareth Glaser Bijan Vaez Jason Higgins
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Joe Luchs shared thisPumped to enter the arena with such an incredible group of founders! I particularly love this format because the 4 minute limit forces you to simplify the story - very in-line with Marketecture's focus on cutting through the BS. Come check out our Datalinx AI presentation on March 10! And big thanks to Eric Franchi and Sanja Partalo for hosting! Marketecture Media Gareth Glaser Jason Higgins Alicia Richardson Bijan Vaez
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Joe Luchs shared thisAgency is what I value most in my career. Agency turns a job into a mission, an identity, and a deep source of fulfillment. Agency must be earned though. Through hard work, authenticity, communication, and demonstrations of good judgement, one can win the opportunity to be in the driver’s seat. Individuals who value agency gravitate to startups, because at a startup, agency is required. There’s no redundancy, rarely a playbook, and extreme ownership is the only answer. And the best companies will empower their people with agency from start to scale. I started Datalinx AI to solve the biggest challenge facing AI - data readiness. I also started Datalinx AI to build a company where each team member could exercise agency, see the outcomes from their work, learn what they want to learn, and be their authentic selves. Thank you to Jacob Zinkula and Business Insider for sharing a part of Nicole and I’s story, and if you’re interested in joining our team, apply on our website!
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Joe Luchs shared thisDatalinx AI is hiring! We're looking for exceptional full-stack engineers who are excited to build frontier AI solutions for marketing, advertising, and commerce. If you want to work on real customer problems at the intersection of data, AI agents, and the latest model and application layers, check out our open roles on our website. (No recruiters please).
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Joe Luchs shared thisI’m thrilled to announce that Datalinx AI has raised an oversubscribed $4.2M seed round, led by High Alpha, with co-investment from Databricks, Aperiam, and some of the brightest angels in the industry. “We’d love to do [insert awesome use case], but our data just isn’t ready...” During my time at Amazon, Beeswax (Acquired by Comcast), and Oracle, I heard some version of this statement 250+ times. I started to think I was going crazy. But then I realized that the craziest thing I could do would be to let this problem persist rather than tackle it head on. At Datalinx AI, our mission is to help enterprise marketing and data teams turn complex assets into predictive, trusted, AI-ready data products using a fraction of the time and resources they use today. I’m deeply grateful to the customers, partners, and investors that have helped us get off the ground. It truly means the world to us, and we’re just getting started. If you want to learn more about Datalinx, message me. If you’re excited about democratizing AI through better data foundations, check out our careers page! 🚀 🚀 Nicole Landis Ferragonio Jeff Collins Alek Liskov John Henry Rudden Edward Romano Umberto Torrielli
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Joe Luchs liked thisJoe Luchs liked thisHello LinkedIn! I’m excited to share that I’m training for the Chicago Marathon this upcoming October. Even more meaningful, I'm running with the Blood Cancer United “Team In Training.” This run is deeply personal. In 2022, my dad was diagnosed with high-risk MDS (a type of blood cancer). Thanks to medical research, chemo, and a selfless bone marrow donor, he is officially cancer-free today! My goal is to raise $10,000 to support the organization that my family benefited from throughout my dad’s journey. You can check out my story and support the cause on my fundraising page here: https://lnkd.in/gZF5mGXt If you do choose to donate, please check if your company has a donation match benefit! A lot of companies, like my company LiveRamp, provide this benefit. If you have any questions please don't hesitate to reach out. Thank you so much in advance for the support!Funding the Breakthrough: My Chicago Marathon MissionFunding the Breakthrough: My Chicago Marathon Mission
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Joe Luchs liked thisJoe Luchs liked thisExcited to share my next chapter: I’m returning to Google after 15 years (!) to lead product management for real-time communications—Google Meet and Google Voice. I’m thrilled to work alongside a world-class team building the future of how people connect, share, and collaborate. With everything now possible through AI and Google’s unique ability to power the future of work, the opportunities ahead are massive. This transition also marks the end of nearly a decade working with one of the great entrepreneurs in the world: Marc Lore. Marc, thank you for being such an incredible boss, mentor, and friend. I’ll be based in Google’s NYC office and can’t wait to get started this week. If you see someone who looks like me from 15 years ago but with gray hair, come say hi!
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Joe Luchs liked thisJoe Luchs liked thisLast day of August and September is on its way! Excited to join industry friends and partners at #MarketectureLive next month in Chicago. Let me know if you're heading there and want to meet with the MadConnect team! Laura McElhinney Nicholas Bucci AdTechGod ®️Bob Walczak
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Joe Luchs liked thisI like speaking to people who are good at what they do. Grateful for the opportunity to speak to Sean Halpin about what we are up to and impressed with how he hosts his podcasts and how knowledgable about the industry he isJoe Luchs liked this📢 Programmatic Pulse New Episode 📢 Ep.134 | Steve Rowbotham | CEO at Navigator Olympian, CEO, next is probably NYT best selling author. But first now building Navigator, unifying first-party data from 22 of the world's biggest travel booking platforms to fix the fragmentation and standardisation problem in commerce media. We discussed 👇 📌 Steve's Career Journey 📌 From Olympic Rowing To Leadership 📌 Inside Navigator's Commerce Media Pivot 📌 Fragmentation And Standardisation In Retail Media 📌 Why Travel Is The Next Growth Sector 📌 Steve's Career Advice Link to the episodes in the comments. A massive thank you to our show sponsors adnomaly
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Joe Luchs liked thisJoe Luchs liked thisSome hires feel particularly "meant to be". I wanted to officially welcome Claire Gubian to Criteo as Chief of Staff to our CEO, Michael Komasinski. I've known Claire for a few years now, as part of the Frenchies in NY... Claire and I were connected through Cedric Gerard, someone whose judgment I’ve trusted for a long time (yes, Cedric, it's public recognition, especially as former Criteo). And it took me ONE conversation to understand why he thought we should meet. What I didn't foresee was that it would be both a human AND professional instant click. Claire has one of those backgrounds that creates a pretty "unique kind of smart". Strategy consulting at Roland Berger. Operating experience at PayPal (with the amazing Caroline Thelier). And most recently, years at Dataiku working at the intersection of AI, data and business transformation, helping companies turn increasingly powerful technology into actual business outcomes. That combination of strategic thinking, operational depth, technology fluency, selflessness and international perspective is rare. And if you add this idea that Claire is an amazing listener, strategist AND execution translator, then it becomes crystal clear why she will be a crucial player to get Criteo at its next phase. What I probably like most is Claire’s ability to help a team take decisions, but also figure out right away the short-term and long-term consequences of these decisions, across our entire company. That feels very Criteo. Welcome Claire. Day 1 starts now: you're learning already very fast, please challenge us, get close to the teams and our customers, and turn ideas into action.
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Joe Luchs liked thisJoe Luchs liked thisOpenAI running the first chapter of the ads playbook about as well as you possibly can. Easy to say an ads business is obvious. Not screwing it up and getting it right out of the gate is not.
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Joe Luchs liked thisJoe Luchs liked thisAndrew Mole, CEO and Co-Founder of pubX, joins Brett House and Rio Longacre on Signal & Noise on whether the programmatic stack survives the shift to agents. Watch/listen and subscribe. Links in comments. "If you had the level of sophistication in agentic technology that you have now 25 years ago, would the programmatic ecosystem have been invented in the way that it was? I think the answer is no." An agent can run a thousand deals at once where a human trader could only manage twenty. #SignalAndNoise #AgenticTrading #ProgrammaticAdvertising #AdTech #AI
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Roy Morejon
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🚀 From Digital Pioneer to AI Innovation Catalyst<br><br>I wrote my first line of code at 11, finding myself consulting for AOL and Microsoft in my teens. <br><br>While others were playing Super NES, I was fascinated by how digital systems worked—and more importantly, how they could work better.<br><br>That early pattern recognition—seeing not just what technology could do, but what it COULD do—has defined my career. After three decades at the intersection of technology, innovation, and business growth, I've helped launch over 4,000 products and generated more than a billion dollars in global sales.<br><br>But watching enterprises struggle with AI adoption sparked a bigger mission: <br><br>What if we could allow established companies to see around corners and adapt quickly to technological change?<br><br>That's how AheadA was born. <br><br>Our name? It's not just clever wordplay – it's our promise.<br><br>At AheadA, we're not just implementing technology; we're propelling enterprises into the future. We keep you "aheada what's next" in a world where change is the only constant.<br><br>Here's how we're turbocharging corporate giants with startup DNA:<br><br>🧠 AI Strategy That's Aheada the Curve We craft bespoke AI roadmaps that don't just meet your current needs – they anticipate future challenges.<br><br>🚀 Digital Transformation That Leaves Others in the Dust We infuse your enterprise with startup speed, modernizing systems and mindsets to keep you aheada the competition.<br><br>💡 Innovation Workshops That Spark Tomorrow's Big Ideas Our "Aheada the Game" sessions ignite the forward-thinking that turns industry followers into leaders.<br><br>🤖 AI Solutions That Put You Aheada the Pack We implement AI that catapults your team's efficiency up to 300%, uncovering revenue streams your competitors haven't even dreamed of.<br><br>📈 Efficiency Optimization That's Aheada Expectations Using cutting-edge AI analytics, we streamline processes in ways that keep you aheada traditional benchmarks.<br><br>🏋️ Future-Proofing That Keeps You Aheada Disruption From AI literacy programs to innovation incubators, we build your capacity to stay aheada the curve, always.<br><br>The result? Enterprises that don't just keep up with change – they define it. Our clients don't react to the future; they create it.<br><br>At AheadA, we're not just consultants. <br><br>We're your co-pilots in the journey to stay aheada what's next. <br><br>Ready to lead the charge into the future instead of playing catch-up? <br><br>Don't just prepare for the future – be the first to arrive.<br><br>With AheadA, you're always aheada the game.<br><br>Schedule a consultation: https://clarity.fm/roymorejon
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Chris George
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Retail media's Wild West chapter is officially closing. The industry must align on incrementality and measurement. Now. That is David Cohen's message as IAB CEO. April 14. The IAB launches "Building a More Competitive Commerce Media Ecosystem." The shift: from growth mode to maturity mode. The agenda: in-store media, cross-channel activation, new org structures, and AI-driven commerce. The goal: alignment on measurement and impact. Is operational discipline the real driver of retail media's next phase, or just a polite way of saying growth is stalling? Full article in the first comment
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Krishna Boppana
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This is where AdTech gets Agentic Just a few weeks ago, I wrote about the idea of an Agentic DSP — systems that don’t just automate bids, but reason, collaborate, and evolve. Now the IAB Tech Lab is taking a big step in that direction with its new Agentic RTB Framework (ARTF) — introducing containerization and multi-agent workflows into the real-time bidding ecosystem. This changes everything: + DSPs and SSPs can now co-locate intelligence through containerized agents — no more pinging across data centers. + Lower latency and faster decision loops. + Secure collaboration — agents execute tasks without exposing proprietary code. + “Black boxes” become intelligent nodes that optimize, analyze, and learn in real time. It’s the most meaningful architectural shift since OpenRTB — moving us from platforms that automate to systems that think and act together. Exciting to see the industry catching up to the Agentic future that’s already unfolding. #AdTech #AI #Programmatic #AgenticDSP #IAB #RTB #MachineLearning
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