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Charlotte, North Carolina, United States
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8K followers
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Garth Moulton shared thisThe mad search for International BTB contact data has been real since we kicked off Jigsaw 20 years ago. 5x5 is now delivering that dataset in volume!Garth Moulton shared thisMost B2B data strategies break down the moment you go international. Coverage gets inconsistent. Identity resolution gets messy. Enrichment becomes a nightmare. These are some of the problems we built 𝟱𝘅𝟱 𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗣𝗲𝗿𝘀𝗼𝗻 to solve. We’ve taken the same identity-first approach that powers 5x5 domestically and extended it globally—so you can operate across markets without changing your data strategy. Here’s what that unlocks: • 𝗚𝗹𝗼𝗯𝗮𝗹 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗰𝗼𝗻𝘁𝗮𝗰𝘁 𝗰𝗼𝘃𝗲𝗿𝗮𝗴𝗲 across key international markets • 𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁 𝗶𝗱𝗲𝗻𝘁𝗶𝘁𝘆 𝗹𝗶𝗻𝗸𝗮𝗴𝗲 between individuals and companies globally • 𝗖𝗼𝗺𝗽𝗮𝗻𝘆 𝗮𝗹𝗶𝗴𝗻𝗺𝗲𝗻𝘁 (no more fragmentation by market) • 𝗠𝗼𝗻𝘁𝗵𝗹𝘆 𝘂𝗽𝗱𝗮𝘁𝗲𝘀 to keep data fresh and usable in production workflows The result: You can enrich, segment, and activate international audiences with the same level of confidence as domestic data. No stitching together vendors. No reworking your models by region. No drop-off in match rates when you go global. This is a major step toward truly global identity infrastructure. If international expansion is on your roadmap (or already a pain point), it’s worth a conversation. Reach out to our team to learn more 👉 https://lnkd.in/eBPD7Kgb
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Garth Moulton shared thisThere are so many companies out there that need to hear this!!!!Garth Moulton shared thisThe Hard Truth About Website Visitor Resolution? It's not a magic bullet. If you promise 100% accuracy or compare it to form fills, you're setting your customers up to churn. What you’ll learn: -The 4 factors that limit any vendor's resolution rate. -Why focusing on "Pipeline Value" beats "Resolution Percentage." -How transparency builds trust and lowers churn. Read the blog to start setting realistic expectations for real success: https://lnkd.in/eczSShmX #IdentityResolution #5x5 #DataStrategy #CustomerSuccess #WebsiteVisitorResolutionSetting Realistic Expectations for Website Visitor ResolutionSetting Realistic Expectations for Website Visitor Resolution
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Garth Moulton shared thisI am one of the 5x5 guys at HR Tech love to chat in person if you are there, too...Garth Moulton shared this5x5 is LIVE @ HR Tech Vegas today through Friday! Traditional recruiting databases show you resumes. 5x5 shows you the complete candidate. 𝗢𝘂𝗿 𝗱𝗮𝘁𝗮 𝗱𝗲𝗹𝗶𝘃𝗲𝗿𝘀: → Identity resolution across all candidate touch points → Behavioral insights that predict engagement likelihood → Cross-platform tracking from job search to placement → Privacy-first data sharing that benefits the entire network 𝗛𝗼𝘄 𝘁𝗵𝗶𝘀 𝗰𝗮𝗻 𝘁𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺 𝘆𝗼𝘂𝗿 𝗿𝗲𝗰𝗿𝘂𝗶𝘁𝗶𝗻𝗴: You get candidate intelligence that goes deeper than any single database - tracking professionals as they research roles, engage with content, and make career decisions. Expanded candidate pools with richer, more actionable data for better matches, giving you more than just a resume. Get in touch with us at HR Tech Vegas to see the full capability. https://lnkd.in/evMWjswM #HRTech2025 #RecruiterTech #CandidateData #RecruitingInnovation #5x5
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Garth Moulton shared thisIn a move harkening back to the Jigsaw days, 5x5 is giving away basic business contact data for 100M US Individuals!Garth Moulton shared thisDemocratizing Access to Data: Foundational B2B Offers No-Cost Contact Data for Platforms! Exciting news! We're thrilled to announce the launch of Foundational B2B, a groundbreaking solution that's set to change how platforms, publishers, and service providers access business contact data. Imagine a world where access to essential business contacts is as ubiquitous and expected as free Wi-Fi. That's the vision behind Foundational B2B. We're providing participating platforms, publishers, and service providers with access to over 100 million business contacts. Here's the game-changer: Foundational B2B enables contact data provisioning to end-users with no cost to them and no variable cost to the platforms. Just like free Wi-Fi attracts and retains customers, Foundational B2B empowers you to do the same. This means you can attract customers who stay longer and consume more, all thanks to seamless access to the data they need. With Foundational B2B, it's "All the data, no excuses." Ready to learn how Foundational B2B can transform your platform? Reach out to me directly at brian@5x5coop.com or visit 5x5coop.com to discover more. #FoundationalB2B #DataDemocratization #BusinessContacts #NoCostData #PlatformGrowth #CustomerAcquisition #Innovation #B2BSolutions
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Garth Moulton shared thisI was recently honored to to be asked to give the Commencement Address for the Class of '25 Graduation at my alma mater St. Johnsbury Academy. If you have any interest, what I came up with can be viewed here at about minute 49... https://lnkd.in/gZ9wksrd
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Garth Moulton shared thisI hate to brag, but I've never been with a company that ZoomInfo agreed to promote our relationship! #B2BData #DataQuality #Innovation #ZoomInfoGarth Moulton shared thisBig news! 🚀 We're thrilled to announce our partnership with ZoomInfo, a true leader in go-to-market intelligence! They're now leveraging 5x5 to enhance their B2B data supply chain. This is a powerful validation of our mission to democratize access to high-quality data. Read the full story: https://lnkd.in/e_-Jm-XK #B2BData #DataQuality #Innovation #ZoomInfo
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Garth Moulton shared thisI was wondering when LinkedIn would start going after business/sales intelligence companies again. Time to come out of the rain and join the 5x5 Co-Op! #5x5
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Garth Moulton shared thisWhen Jim Fowler and I founded Jigsaw - in 2004 (!)- we were afraid that the business contact profiles with emails and direct dial phone numbers that we were making available would be an easily available commodity in a year or two, if not sooner. All these years later, there are still data companies making money selling little else- but without connectivity, constant validation, flexibility, and tons of value add on top of that, the data alone has no power to differentiate your business.Data Doesn't Differentiate Your Product From Your Competition (It's the New Electricity!)Data Doesn't Differentiate Your Product From Your Competition (It's the New Electricity!)Brian Perks
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Garth Moulton shared thisJust the title should ring true...You Don't Want to Be in the Data Business (Trust Me)You Don't Want to Be in the Data Business (Trust Me)Brian Perks
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Garth Moulton liked thisGarth Moulton liked thisIt’s Friday, Time for Friday Flights!! Weight and Balance Before every flight, pilots calculate weight and balance. Passengers, luggage and fuel all matter. But here is the interesting part: an airplane can be below its maximum allowed weight and still be unsafe to fly if that weight is distributed incorrectly. The same is true in GTM. A company can have talented people, a strong product and a healthy budget, but still struggle because its resources are out of balance. Too much investment in sales without enough pipeline generation. Too much focus on acquiring customers without enough attention on keeping them. Too many people executing the current plan and not enough people thinking about what needs to change. When growth slows, the natural reaction is often to add more: more people, more tools and more activity. But sometimes the problem is not how much you are carrying. It is where the weight is sitting. As we head into the final stretch of the year, good GTM leadership means taking an honest look at the balance across product, marketing, sales and customer success. The goal is not simply to build a bigger organization. It is to build one that can fly efficiently and in the direction you intended. #FridayFlights #GTMLeadership #Growth
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Garth Moulton liked thisGarth Moulton liked thisMy career has always required significant travel and I’ve enjoyed experiencing all the great American cities but nothing brings a bigger smile to my face than landing at “home”. Last week I enjoyed a blue gill lunch special with my brother Chris, enjoyed Illinois Valley home grown tomatoes and sweet corn and got to host a big dinner with several (many!) brews with cousins I haven’t seen in 11 years. Life is short, go visit your cousins! Go Credit Sesame !
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Garth Moulton liked thisGarth Moulton liked thisIncredible homemade gnocchi and a couple hours talking lots of University of Illinois Urbana-Champaign Illini football and a little bit of credit education for good measure with my newest fintech guru Gina D. ! Such a wonderful experience and if you ever find yourself in Palos Park and hungry for Italian by all means check out Francesca’s Vicinato, it’s authentic! Ciao and go Credit Sesame !
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Garth Moulton liked thisGarth Moulton liked thisWhat a wonderful morning with our visitors from Excellence Lab in Cambridge...thank you for coming to learn about St. Johnsbury Academy! Kenneth Reeves, Steven Flythe, and all. We can't wait to see you on your next trip north, and are so grateful to be partners.
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Garth Moulton liked thisGarth Moulton liked thisPlease help me. Is this outreach to me AI? or is it human? See images below. Ill put the full thread in the comments. (Yes, I spent to much time on this.) Honestly all you need for a good email campaign is. things: 1./ Solid email infrastructure set up: ➯ Multiple domains + multiple mailboxes ➯ Max 15 sends a day per mailbox 2./ (And this is where they screwed up) Accurate data ➯ Accurate names of the people you are reaching out to ➯ Accurate information on their latest situation ➯ Literally just use Prospeo.io - Best data in the game 3./ Good copy ➯ Remove spam words ➯ Write it about them not you, less "we do this amazing cool stuff", more "I saw your team did X" ➯ A good offer in the CTA is also very very very POWERFUL Now I dont know who Arjun is, but this email did not find him well 😔 ---------------------- PS.... Having sent roughly 3million emails with a consistent 4% reply rate, I have created a couple of free guides on cold emailing. ➯ Writing emails that deserve a reply: https://lnkd.in/e52jj8XC ➯ The follow-up sequence: https://lnkd.in/eJ27W-SQ
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Garth Moulton liked thisGarth Moulton liked thisI had an investor tell me not to mention I was taking a day off. I burned out. To be clear, not all investors think that way. One of my very favorites Kathryn O'Day once told me "Founders don't fail because they took a day off, but they often do because they burn out." I burned out. It wasn't the reason Zinnia failed. But it sure didn't help. In this season of my life, I happily add an OOO. I know I serve our clients better when I am refreshed. I built the right team to allow for balance. Operating from scarcity never works. Spending time in nature reminds me what abundance really means. Friendly nudge to take care of you first. Have you hit burnout? How do you operate from abundance vs scarcity? When's the next time you get to throw up an OOO?
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Garth Moulton liked thisGarth Moulton liked thisBOBW is an old phrase we used at Apple, short for Best of Both Worlds. And that's exactly how I describe our Granola integration. Now you can bring all the transcripts and summaries from Granola into Coffee AND still capture the full audio/video recording of every meeting. You have full control of just how far back you want us to reach. All time, the last month, or anywhere in between. Once the meetings are in, Coffee gets to work on them, writing your follow-up tasks, drafting the follow-up emails, and filling in your CRM fields from the transcripts. If you have meetings recorded by both Coffee and Granola, you can even compare the summaries from each. Bring your entire Granola history over, and on day one it knows more about your customers than a CRM your team has been hand-feeding for years. And all of that goodness is immediately promptable through Ask Coffee our MCP integrations with Claude and ChatGPT. Coffee + Granola. Breakfast of champions. ☕️
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Garth Moulton liked thisGarth Moulton liked this56.4% of B2B marketers said they'd spend more on LinkedIn Ads in 2026. Why? Cost per ICP account engaged is $257 on LinkedIn, compared to $560 on Google. I happened to chat with Joshua Stout from Beyond The Funnel about this, and he made a good point: more budget only helps if you're also changing how you run LinkedIn Ads. Most teams are still using the same formats and measuring output the same way they were two years ago, just spending more to do it. Our conversation covered a lot of ground, so much that it made sense to sit down for a longer session. That's why I'm doing a proper breakdown with him on how to actually run LinkedIn Ads in 2026. Joshua has run and rebuilt LinkedIn Ads across 1,000+ accounts: auditing, optimizing, and scaling campaigns for B2B SaaS, Cybersecurity, Finance, HR Tech, and more. He knows which formats are actually driving results right now and where teams are burning cash. What you'll take away: ➡️ What's working, and what's no longer working in LinkedIn Ads in 2026 ➡️ Which ad formats are actually delivering results today, and where they perform best across the funnel ➡️ How to run smarter ABM and 1:1 account-based campaigns on LinkedIn ➡️ How to approach attribution and understand LinkedIn's real impact on pipeline, beyond the click ➡️Practical takeaways from real campaign learnings and testing If more of your budget is going to LinkedIn in 2026, this is worth an hour of your time. July 23, 2026, 11 am CT. Register via link in the comments. See you there.
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