WellBiz Brands, Inc.

March was a banner month for openings across the WellBiz Brands family, with three incredible new studios welcoming guests and showcasing the passion of our franchise owners. Drybar® Bedford (NH): Friends and power duo Maria Smithell and Lindsay Roberts opened their third location, building on Salem and North Andover successes. With Maria's 20+ years in salons and Lindsay's marketing expertise, they're creating empowering spaces where teams thrive and guests leave confident. Drybar® Wesley Chapel (FL): LeShundra Haughton and her son celebrated their first Drybar as a military-rooted family team. Hands-on from construction to launch, they're building a lasting legacy of resilience, excellence, and community opportunities. Amazing Lash Studio® West Frisco (TX): Finance powerhouse Crystal Assad debuted her first studio after leading $6.4B portfolios at PepsiCo and Coca-Cola. As a mom and community leader, she's bringing premier lash experiences to West Frisco with strategic vision and heart. Proud to partner with owners creating beauty, confidence, and impact. Interested in franchise opportunities with WellBiz Brands? Learn more: https://lnkd.in/gvuqj_Xi #FranchiseGrowth #NewOpenings #Entrepreneurship

The WellBiz Brands leadership team keeps getting stronger! We're proud to announce Michelle DeVore as our new Chief Marketing Officer, bringing more than 20 years of experience leading marketing in beauty, wellness, luxury retail, and franchising. Michelle's career has been defined by innovation and results, from pioneering the first programmatic loyalty program in the haircut franchise category at Regis Corporation to building guest experience and loyalty systems at European Wax Center and the Neiman Marcus Group. Her approach centers on the customer, using data to shape strategy and creativity to bring it to life. At WellBiz Brands, women make up 67% of our workforce and hold 73% of top management roles. Welcoming Michelle to our C-suite is another reflection of our commitment to women's leadership and the belief that when women lead, businesses thrive. Welcome, Michelle, we're excited for what's ahead. Learn more via International Franchise Association:  https://lnkd.in/g25Db_PJ If you're looking to franchise with a company investing in visionary leadership, there’s never been a better time to explore opportunities with WellBiz Brands: https://lnkd.in/gvuqj_Xi #WomenInLeadership #CMO #BeautyAndWellness #Franchising #FranchiseOpportunities

We loved seeing Drybar franchise owner Amy Ross in the news this week with Arizona's Family, sharing her passion for the brand and what's trending this season. From big, voluminous 80s/90s-inspired blowouts to sleek, shiny lobs, Amy knows exactly what guests want when they walk through the door. What started as Amy spotting one Drybar in Los Angeles and thinking, "this is a really good idea," turned into her opening Arizona's very first Drybar location in 2011. Now, 15 years later, she owns seven locations and keeps growing. That's the power of franchising with a brand you love. Interested in writing your own story with a brand like Drybar? Learn more: https://lnkd.in/gvuqj_Xi #FranchiseSuccess #WomenInFranchising #SpringTrends

“Leadership is most effective when it’s authentic.” In Franchise Update Media’s latest issue, WellBiz Brands CEO Amanda Clark shares how a defining early-career lesson shaped her leadership philosophy and how embracing what makes you different can unlock innovation and growth. From developing a 12-month innovation roadmap to implementing AI-powered tools across multiple brands, Amanda’s approach centers on clarity, collaboration, and purpose-driven leadership. Read the full article to see how WellBiz is evolving across its portfolio and how a strong, innovative leadership culture is driving results. https://lnkd.in/gNX3fxSH Looking to join a franchise system grounded in innovation and community? Explore franchising opportunities with WellBiz Brands today. https://lnkd.in/gvuqj_Xi #Franchising #Leadership #Innovation #FranchiseOpportunities

Sarah and Sal Muneer have signed a multi-unit, multi-brand agreement for two Drybar® locations and one Radiant Waxing® in Buffalo, New York, introducing both brands to the market for the first time! This passionate couple, with over a decade in sales and management, is creating a wellness destination in one shopping strip, opening this spring (first in March, second in April) and bringing 30-40 jobs to the community. Sarah shared: “Drybar gave me the confidence that inspired ownership... We’re passionate about sharing those values with our community.” “We’re building this kind of purposeful development at WellBiz,” said James Franks, SVP of Franchise Growth. “Sarah and Sal saw the strength in our model and locked in three locations across two brands.” Read the full story via International Franchise Association: https://lnkd.in/g2P5zKa7 Interested in franchise opportunities with WellBiz Brands? Learn more: https://lnkd.in/gvuqj_Xi #Franchising #FranchiseGrowth #MultiBrandFranchise

Women’s History Month is a moment to honor the women shaping the future of business and community wellness, and leaders like Nicole Batts, owner of Fitness Together® in Alexandria, Virginia, embody that spirit. In a recent segment with WUSA9 Advertising, Nicole shares how she transitioned from critical care nursing to studio ownership, and how she’s using one-on-one personal training to help clients, especially women ages 40 to 70, build lifelong healthy habits, prevent illness, and feel stronger in their daily lives. Her story reflects the power of women entrepreneurs, particularly Black women, who are the fastest-growing group of business owners in the U.S., and the impact they create when they pair lived experience with a passion for wellness. We’re proud to support franchise owners like Nicole who are changing lives one client at a time. Watch the full interview to hear her journey in her own words and see how Fitness Together is making a difference in Alexandria. https://lnkd.in/gYD3QiEA Interested in exploring franchise opportunities with WellBiz Brands? Learn more: https://lnkd.in/gvuqj_Xi #WomensHistoryMonth #WomenInBusiness #WellnessFranchise #FranchiseOwnership

February was a month of meaningful growth across the WellBiz Brands family, with new locations opening to bring elevated wellness and beauty experiences to their communities. In Marietta, Georgia, longtime Fitness Together® owners Katie and Mike Warechowski opened Elements Massage® Marietta, expanding their impact from strength and performance into personalized massage therapy. We’re also celebrating continued expansion for Drybar in Bend, Oregon, led by Lori Harrison and Raegan Chapman, who are bringing another shop to their community and pairing heart, expertise, and an unmistakable Drybar energy to serve even more guests. Across our brands, we’re proud to partner with franchise owners who are building intentional businesses and creating spaces where guests and teams can truly thrive. Interested in exploring franchise opportunities with WellBiz Brands? Learn more: https://lnkd.in/gvuqj_Xi #FranchiseGrowth #BeautyAndWellness #WellnessFranchise #BeautyFranchise

Congrats to Drybar for topping Franchise Times' Zor Awards for hair care profitability! Multi-unit franchisees Amy Ross and Cynthia Maxwell share hands-on strategies driving success in their high-performing salons. From aggressive membership growth, including "Year of Gorgeous" promotions, to stylist training on add-ons like braids and extensions, top owners fill weekdays alongside peak Saturdays. Part of WellBiz Brands since 2021, Drybar's simplified blowout-only operations deliver strong ROI. Check out the full feature: https://lnkd.in/gq2A3KgA Interested in franchise opportunities with WellBiz Brands? Learn more: https://lnkd.in/gvuqj_Xi #WellBizBrands #Drybar #FranchiseGrowth #BeautyFranchise #ZorAwards

January was a busy month across the WellBiz Brands family, with new Drybar® locations opening their doors and expanding our footprint in key markets. In Northwest Arkansas, multi-unit franchise owner Andrea Albright and her husband, Patrick Bannon, celebrated the opening of their third Drybar location, continuing to grow in the Bentonville area with a focus on strong teams and exceptional guest experiences. Meanwhile, in Knoxville, Tennessee, Steve and Sara Uhls brought their longtime love for the brand to life with the opening of Drybar Knoxville, giving East Tennessee its own “good hair day” destination close to home. Across our portfolio, we’re proud to partner with owners who are building intentional businesses and creating spaces where guests and teams can thrive. Learn more about joining the WellBiz Brands portfolio of beauty and wellness brands: https://lnkd.in/gvuqj_Xi #FranchiseGrowth #BeautyFranchise #FranchiseOpportunities

Boutique fitness is having a moment, and Fitness Together®, part of the WellBiz Brands portfolio, is right in the middle of it. In a new Franchise Times feature, multi-unit franchisee Stacy Dykman shares how her background in exercise science and commitment to personalized training helped build one of the brand’s most profitable studios in the Washington, D.C. area. The article explores why strength training, 1:1 coaching, and high-touch studio experiences are winning with consumers who want results, not just access to equipment, and how concepts like Fitness Together are positioned as the market shifts toward more intentional, boutique models. Curious how franchise owners are capturing this demand—and what’s driving performance inside Fitness Together studios? Read the full story in Franchise Times: https://lnkd.in/gDUFrU2y Interested in franchise opportunities within the WellBiz Brands family? Learn more: https://lnkd.in/gvuqj_Xi #FranchiseGrowth #BoutiqueFitness #WellnessFranchise