Issue #4 of the POSSIBLE Newsletter is here 🌴 April in Miami hits different and with just 3 weeks to go, it's all coming together. From The Atrium to Deep Dives, our new Swag Store, and Something Buzzy with MiO Intelligence, there's a lot to look forward to. With prices increasing April 6, now's the time to lock in your pass. Be there for the moments everyone will be talking about. 🔥
POSSIBLE
Marketing Services
The Most Impactful Marketing Event for the Industry. POSSIBLE Returns April 27-29, 2026 • Miami Beach
About us
POSSIBLE is the most impactful marketing event where future focused marketers and media leaders come together to explore what’s next spanning innovation, emerging technologies, and bold new ideas shaping the industry. It’s the central meeting place to connect, share insights, and turn vision into action. POSSIBLE returns April 27–29, 2026 📍 Fontainebleau & Eden Roc | Miami Beach
- Website
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http://www.possibleevent.com
External link for POSSIBLE
- Industry
- Marketing Services
- Company size
- 11-50 employees
- Headquarters
- New York
- Type
- Partnership
Locations
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Primary
Get directions
115 W 18th St
New York, 10011, US
Employees at POSSIBLE
Updates
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The clock's ticking ⏳ Onsite pricing begins April 6 — lock in your rate while you still can. Don't miss your spot at the marketing event everyone will be talking about. 👉 https://lnkd.in/d-MeKZVV See you in Miami! 👋
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Spotlighting another speaker taking the stage: Frances Lumpkin Webster, CEO of Walrus. Behind every standout challenger brand is distinctive, strategic creative that actually breaks through 👀 Frances Lumpkin Webster will share how Walrus helps bring these brands to life through campaigns that drive both cultural relevance and real growth. 📅 Tuesday, April 28 🕤 2:20 – 2:50 PM Just a couple more to go ✨
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Built for marketers. Led by brands. 🚀 At POSSIBLE, you're not just hearing from the industry — you're hearing from the people inside the world's biggest brands making the decisions. Join CMOs and senior brand leaders from companies like PepsiCo, Walmart, Pinterest, Kraft Heinz, AT&T, and so many more. If you're a brand marketer, this is your room. Rates go up April 6. Don't wait. ⏰ https://lnkd.in/d-MeKZVV
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Built by marketers, for marketers, POSSIBLE is where brands come to move the industry forward. Hear Christian Muche on why POSSIBLE is a marketer-first event and why we're just getting started. 🚀
There has never been a marketing event quite like POSSIBLE, and Christian Muche built it that way on purpose.🌴 https://lnkd.in/eXRUd74P The founder explains why the industry needed an event designed by marketers for marketers and why, after three years in it, it is only getting started. Oh, and he has a secret. You are going to want to hear it. #ATM #advertising #technology #media
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Episode 2 of POSSIBLE Now is out 🎙️ Next up, Shelley Zalis, CEO & Founder of The Female Quotient and widely known as the "Chief Troublemaker," joins Christian Muche to share how she turned powerful ideas into real change. This episode dives into: ⚡ Collective impact over individual power 🌍 How communities transform industries 💡 Why empathy is essential to leadership Because the future of leadership is built together — experience it at the FQ Lounge™ @ POSSIBLE, where ideas turn into impact. 🎧 Listen now: https://lnkd.in/ejSHGMht, produced in partnership with iHeartMedia.
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Listen to Christian Muche as he joins Michael Kassan to share why the future of events is about more than scale—it’s about creating the right rooms, with the right people. 🎧 Tune in, and if you haven’t gotten your ticket yet, join us this month at POSSIBLE in Miami!
In an industry obsessed with scale, Christian Muche is betting on something far more valuable: time. From launching DMEXCO - Digital Marketing Expo & Conference in the wake of the financial crisis to building POSSIBLE in the middle of a global pandemic, Christian has built a career on one belief: real progress doesn’t happen on stages, it happens in rooms. The right rooms. With the right people. And enough time to move beyond the quick hello into something more meaningful. In this episode of Good Company, Michael Kassan sits down with Christian to unpack why the traditional conference model is broken, why “size” is no longer the metric that matters, and why, in a world of AI and constant digital noise, showing up in person may be the ultimate competitive advantage. Because “POSSIBLE” isn’t just an event. It’s a mindset. 🎧 Listen now on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts. Episode link in comment below. ‼️SPECIAL OFFER: Not yet registered for POSSIBLE 2026? As a special thanks to our Good Company community, POSSIBLE is offering a 20% discount to our listeners- register today! Discount links in the comments below. #GoodCompanyPodcast #3CVentures #Connection #POSSIBLE
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Up next from our lineup: Kirk McDonald, CEO of Sundial Media & Technology Group. The media model is being rebuilt in real time, shaped by AI, data, and culture.⚡ Kirk McDonald will explore how these forces are redefining the future of advertising and what it takes to stay ahead in the decade to come. 📅 Monday, April 27 🕤 3:15 – 3:45 PM We're not done yet. More to be revealed. ✨
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Most events chase scale. POSSIBLE builds intention. Christian Muche joins Peggy Anne Salz to share what it really takes to create an experience people don't just attend — but want to be part of. 🎧 Tune in for the full conversation.
Why Most Events Get It Wrong - and What POSSIBLE Gets Right 🎧 Tune in as I speak with Christian Muche, Global President and Co-Founder of POSSIBLE, about what it really takes to build something people want to be part of, not just attend. 💥 POSSIBLE is not trying to win on size. It’s winning on intention and impact. Christian’s philosophy is simple, but not easy to execute: bring the right people together, design the right environment and focus on outcomes, not optics. Growth follows when the experience delivers. 🦩 And it is delivering. POSSIBLE has grown from 2,500 to more than 5,000 participants in just a few years, not by chasing scale, but by building something the industry wants to co-create. In this conversation, we explore: ◉ Why building for relevance and long-term value matters more than chasing audience numbers or rapid growth ◉ How POSSIBLE is designed to create intentional connections through curated meetings, smaller formats and purpose-built environments ◉ Why the intersection of marketing, technology and culture is where the most important conversations are happening now As a media partner of POSSIBLE and someone who has experienced it firsthand, I’m especially excited about what’s coming next. If you’re heading to POSSIBLE in Miami, or considering it, this episode is your inside look at what makes it different and why it continues to gain momentum. Links to the full interview on YouTube https://lnkd.in/eNqW8rxk #PossibleMiami #Marketing
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The POSSIBLE 2026 lineup keeps getting stronger. 🔥 We’re spotlighting another 10 speakers bringing expertise across retail media, gaming, data, and measurement. These are the leaders behind how audiences are understood, reached, and converted today, sharing real insights on what’s working now. 💡 Secure your spot. We’re just about a month out. 📍 Miami | April 27–29, 2026 Kyle McWhirter, Kimberly Winburn, Mukta C., David Young, Gabrielle Heyman, Ethan Chernofsky, Claire Nance, Sean Black, Heather Chevalley, Mike Finnerty