Kobie

Bad data = bad personalization. It’s that simple. The challenge isn’t access to data, it’s capturing the right signals to actually power AI. We just published a new blog breaking down how leading brands are approaching this through loyalty – focusing on what to identify, how to capture it, and how to activate it in real time. We’ll be taking one piece of that (capture) much further in an upcoming session with Rachel Bicking. If this is something you’re actively thinking through, it’s worth the time. Read about it: https://lnkd.in/eQKtCT9N Join us live: https://lnkd.in/ew_yhzBX

AI adoption requires a mindset shift. At Kobie, we've built a culture where curiosity is a core value, safe experimentation is encouraged, and 90% of teammates feel confident using AI in their day-to-day work. Here's how we got there 👉 https://lnkd.in/g2FkNj85

There's nothing quite like time spent face-to-face. The team had a wonderful time earlier this week at AMC Connections — great conversations, familiar faces, and a good reminder of why these in person moments matter. 🧡 Laura Miller, Charles Perez, Carolina Rocha 

Crypto in loyalty is not just a shiny new toy. It is a structural decision. Get it right, and you open up flexibility, utility, and new forms of value exchange. Get it wrong, and you turn your program into generic cash with worse economics and less brand power.    In this piece Chris Barnett, VP of Innovation & AI Strategy, explores the emerging potential of crypto integration with loyalty programs and what opportunities or risks it might pose for program success: https://lnkd.in/ekuyQpQe.

Bad data = bad personalization, no matter how good your AI is… and here's what most strategies are missing: your loyalty program is the only place customers willingly share the highest-fidelity data at scale. Register by April 8th for an exclusive webinar hosted by Kobie's Chief AI & Data Officer, Rachel Bicking, to learn how to turn loyalty data into your AI advantage. Spots are limited: https://lnkd.in/ew_yhzBX

At Kobie, innovation is both powerful and personal. This #WomensHistoryMonth, we’re proud to spotlight Bonnie™️, our AI-powered loyalty assistant inspired by a woman who helped shape our company’s foundation: Bonnie Hechtkopf, Kobie’s co-founder. 💻 Bonnie (the product) brings decades of Kobie’s proprietary loyalty expertise directly into the hands of marketers, making complex tasks simpler, smarter, and more intuitive. 🧡 Bonnie (the person) reminds us that innovation rooted in humanized care and access can transform both organizations and communities. Here’s to the women who lead, inspire, and push our industry, and to our innovation teams who think boldly and build brilliantly. Read more: https://lnkd.in/eebTMvbG #Innovation #AI #LifeatKobie

Kobie is heading to Shoptalk to talk about something we’re seeing more and more: brands don’t know how to get to the goldmine of zero-party data sitting in their loyalty programs. We know how to capture that data, activate it, and turn it into true 1:1 personalization. As the only Forrester-leading loyalty technology and services provider, our attending team – Mike Woods, Joe Doran, Marie DeLeo – would love to connect. Say hi if you’ll be there too!

Is your loyalty program capturing and activating on the data your AI strategy depends on? The case for zero-party data has never been stronger, and for loyalty leaders specifically, if you are not using your program as the primary engine for earning explicit, high-quality customer data, you are missing out. https://lnkd.in/efxGQbJd

I am pleased to announce my new role as Managing Director of EMEA at Kobie. I look forward to connecting with brands in EMEA and sharing how this industry leader and customer favorite can support your needs.

“This is who…” but make it Kobie.   Behind the platform, the research, the AI innovation, and even the budget approvals are the teammates who make it all possible.   Across over 400 teammates around the globe, we’re focused on creating an environment where people can grow, develop, and push our industry forward.   Hopping on this trend to show just a small few of the people who make Kobie what it is today. Happy Teammate Appreciation Day to all our teammates across the globe! 🧡