33Across Inc.

Big news! 33Across is thrilled to welcome Isaac Schechtman as our new Chief Product Officer. Isaac brings more than 18 years of ad tech experience in programmatic infrastructure, supply-side platforms, and data-driven advertising technologies, and will oversee our product strategy and execution as we continue to expand our data-driven solutions. Welcome to the team Isaac! https://bit.ly/4spAwNz

The modern World Cup fan is constantly juggling second-screen commentary alongside the live broadcast. Swipe through the carousel below to see how you can avoid screen gaps so your brand maintains possession of fan attention from kickoff until the final whistle. Want to dive deeper into curation for World Cup fans? Check out our blog post to learn more. https://lnkd.in/eQyt2S72

33Across Inc. Announces Exclusive Supply-Side Partnership with Valpak Why this matters: - Consumers who recently moved represent a high-value life-stage audience, often making significant purchases across categories like telecom, insurance, home improvement, and retail, making precise targeting especially valuable for advertisers. - Valpak’s data is built from billions of aggregated records and its Blue Envelope reaches over 41 million households each month, providing marketers with large-scale, deterministic signals that can now power digital programmatic campaigns. Our take: A strong opportunity for advertisers to bridge offline consumer insights with digital supply-side curation, especially as signal loss and privacy changes push marketers toward high-intent, durable audience data. What do you think? If life-stage signals like “new movers” prove more predictive than demographics, will programmatic advertising increasingly shift toward event-based targeting? Paul Bell Benjy Uhl Read More:- https://lnkd.in/dDXpaq6Q #news #33Across #Valpak #news #mtc #martechc #martechcube #AdTech #DigitalMarketing #AudienceTargeting #Advertising

Securing premium sports inventory for the 2026 World Cup is challenging since direct deals are selling out at a record pace. Here's the thing: brands don't need to be on the sidelines. Charlie Goldberg dives into how curated marketplaces provide a way to access high-value sports placements while maintaining control over brand safety. Read the full analysis to discover how your team can secure a starting position in this year’s marketing lineup. https://bit.ly/4swgv7C

In celebration of International Women's Day, we want to recognise the women across our teams, our industry, and our networks who bring expertise, creativity, and purpose to everything they do. This year's theme, Give to Gain, resonates deeply with us. The most meaningful progress happens when we invest in each other genuinely by sharing knowledge, opening doors, and championing the people around us without keeping score. Reciprocity isn't a strategy; it's a culture. And when that culture takes root, everyone rises. #GiveToGain #IWD2026 #WomenInTech #InternationalWomensDay

We’re thrilled to announce that for the first time, Valpak’s trusted mover audiences are exclusively available on the supply-side through 33Across. This game-changing partnership enables brands to activate critical lifestage data on curated media across CTV, display, and mobile. Read more. https://bit.ly/4ss3U5z

Standard programmatic targeting often misses the nuance of a traveler’s true intent, but here's how curated inventory aligns a brand’s message with the moment of inspiration. Read on to learn about 4 proven use cases for travel curation. Want to dive deeper into travel curation? Check out our blog post to learn more. https://lnkd.in/gS_Dcnq5

On average, travelers spend nearly $4,000 per trip and are on the hunt for inspiration on where to explore next. Marketers can’t afford to lose contact between the inspiration phase and the booking phase. Learn how marketers can reach high ticket travelers across channels with less data signals.  https://lnkd.in/gS_Dcnq5

We’re entering a new era where travelers spend more on trips but are harder to target across devices. Travel marketers can't rely on the same itinerary to reach the right audience for their campaigns. Charlie Goldberg dives deeper into travel trends and how brands can secure premium inventory for their travel campaigns. https://bit.ly/4rTuWST

Financial services marketing isn't a one-size-fits-all science. We broke down 3 specific use cases in which Supply-Side Curation addresses some of the biggest hurdles in FinServe, from reducing data costs to protecting brand equity. Swipe through to see how it's working. https://lnkd.in/gAS7iQxv