Sunday April 5, 2026 CYNOPSIS WEBINARS Turning CTV Growth Into Real Performance CTV investment is accelerating—but success depends on how you activate it. On April 15 at 1PM ET, Premion shares what’s driving spend and how advertisers are improving measurement, simplifying execution, and unlocking stronger results. REGISTER FOR FREE FEATURED JOB […]
Friday April 3, 2026 IN THE NEWS The union representing writers for free streaming service CBS News 24/7 reached a tentative agreement with Paramount and CBS. The writers, represented by the Writers Guild of America East, staged a 24-hour walk out after their contract expired on March 9. The union has […]
Thursday April 2, 2026 IN THE NEWS After a judge imposed a 14-day pause on the Nexstar–Tegna merger, Nexstar argued the order can’t fully unwind the deal and creates “immediate operational harm,” regulatory conflicts, and a governance vacuum. On Friday, US District Judge Troy Nunley granted DirecTV a temporary restraining order, finding its antitrust […]
A Cynopsis Message From A+E Global Media Wednesday April 1, 2026 IN THE NEWS TV supercharges recall. Comcast Advertising’s TV Makes Memories study finds brand recall jumps 8.7x when TV is paired with search, 1.8x with social, and 1.6x with podcasts – far outperforming standalone channels. When TV is […]
Tuesday March 31, 2026 Good morning! It’s Tuesday, and this is your monthly Cynopsis Sports newsletter. Is your bracket busted yet? There remains a chance UConn sweeps the men’s and women’s basketball titles—a feat they’ve accomplished twice before in 2004 and 2014—after the Huskies’ buzzer-beating victory over top-seeded Duke, while Geno Auriemma made yet […]
Tuesday March 31, 2026 IN THE NEWS AI is moving too fast for some consumers, particularly when it comes to disclosure, trust, and brand perception, according to new Cint research, conducted in association with Advertising Week Europe. The survey found 27% of US and UK consumers are extremely or very concerned […]
Monday March 30, 2026 TOP MEDIA TECH NEWS And that’s a wrap on the 2026 NewFronts. From Comcast and Google to Meta and TikTok, TV and digital companies alike gathered in New York City last week to flex their data and advertising muscles in hopes of wooing advertisers. Ad performance, interactive formats and AI […]
Monday March 30, 2026 IN THE NEWS A pause has been put on Nextstar’s merger with Tegna. On Friday, a federal judge sided with DirecTV, which claims the deal federal violates antitrust laws, and granted a temporary restraining order to halt the transaction. “Plaintiff asserts Nexstar’s proposed merger with Tegna will drive up the […]
Sunday March 29, 2026 CYNOPSIS SPORTS AWARDS Last Call — Entries Close Tonight The Cynopsis Sports Awards celebrate the work redefining sports media and fan engagement. If your team delivered standout results, this is your final opportunity to be recognized. Entries close tonight. Submit before the final whistle. SUBMIT YOUR ENTRY NOW […]
Friday March 27, 2026 IN THE NEWS Bill Maher will receive the Kennedy Center’s Mark Twain Prize for American Humor at a ceremony on the 28th, just ahead of the venue’s planned closure for renovations. The honor was announced one week after White House Press Secretary Karoline Leavitt dismissed The Atlantic’s report on Maher’s […]
© 2026 Access Intelligence, LLC – All Rights Reserved.
