The Rosslyn-based staff of "USA Today on TV" was notified yesterday afternoon that the syndicated show is being canceled as of Jan. 7.
Low ratings and dwindling advertiser and station interest sealed the doom of the $40 million experiment that debuted Sept. 12, 1988, after probably the biggest promotion campaign ever for an original syndicated series.
Billed as a TV version of the national newspaper, such was the prestige of its producers that sight unseen (no pilot was ever prepared) an unprecedented total of 156 stations nationwide signed up for the program after it was first announced in January 1988.
The show, originally called "USA Today: The Television …
The Washington Post; September 12, 1988
NewsInc; September 10, 2007
Broadcasting & Cable; January 14, 2008
The Washington Post; January 9, 1989
The Washington Post; October 11, 1988
Browse back issues from our extensive library of more than 6,500 trusted publications.
Help us improve our websites
Become a member of our Customer Advisory Panel. Your opinion matters!
Join the panel
