Publicis Media

Publicis Groupe announces it has entered into a definitive agreement to acquire 160over90, the premier global sports and culture-first agency. The move creates the industry’s leading global platform designed to drive measurable business outcomes by connecting brands to fans and audiences through unmatched technology, data, and scale across sport and culture. Integrated with Publicis Sports and powered by the Groupe’s technology assets, Epsilon data, and scale in media, the combined offering will create the leading data-driven sport & culture platform. urlr.me/KUsqBe

Infinite Roar is so proud to celebrate Jordan Lee, Director, Growth, the newest 2026 Rising Star, honored by Chicago Advertising Federation! This award recognizes Jordan's strategic leadership — a driving force in our agency's extraordinary growth — as well as her contributions to both our community and that of greater Chicago, where she tirelessly dedicates herself to Off The Street Club while welcoming new Roarriors to our agency with generosity and care. Congratulations, Jordan! 

Publicis Media UK have received 49 amazing nominations at this year’s Campaign UK Media Awards! 🎉   Across Starcom UK, Zenith UK and Spark Foundry UK, our teams have been recognised across a wide range of categories and clients, including Publicis Media for Agency Team of the Year.   Huge congratulations to everyone involved, and thanks to our brilliant clients and partners for the collaboration and ambition behind the work.   Best of luck to all those shortlisted. See the full list here: https://lnkd.in/eMU7b9Fb

Donner la parole, écouter, agir. L’égalité ne se célèbre pas seulement le 8 mars, elle se construit toute l’année. Chez Publicis Media, nous continuons à faire avancer l’égalité et l’inclusion au quotidien.  

The best thing about Publicis Media? The people. Today, on Employee Appreciation Day, we’re recognizing the talent, creativity, and commitment our teams bring every day, for our clients, our partners, and each other.   To everyone across Publicis Media: thank you for the work you do and the impact you make. #EmployeeAppreciationDay #LionPride

From Italian film to the front lines of sports media, Chloe Pastore’s journey to Publicis Sports is a masterclass in why “living in the gray area” drives the best results.   Looking to stay ahead of the curve? Watch the full interview below to see how Chloe and the Publicis Sports team are redefining the fan experience for an AI-driven world.   #SportsMarketing #Innovation #Leadership #ConsumerJourney

At CES 2026, one idea stood out: as AI increasingly mediates how people search and buy, marketing must evolve from optimizing attention to engineering the right question. In a piece published by WARC, Keith Soljacich, our EVP head of innovation, explores the rise of intelligent media designed to spark curiosity, earn trust, and build a lasting relationship premium in a world where switching costs are disappearing. https://lnkd.in/g99HzK-J? #PublicisMedia #CES2026 #AI #FutureOfMedia #LionLeadership

It started with a dinner in NYC—now it’s a partnership rethinking OOH.   Publicis Sports and DIRECTV Advertising sat down with ATM Media to discuss moving beyond the 30-second spot.   From in-flight screens to programmatic stadium reach, we’re following the fan journey everywhere.   Watch the full interview below.

Fresh off Super Bowl LX, Publicis Sports is changing the game. We’ve officially launched Influential Sports—a strategic powerhouse fueled by Influential’s creator network and Epsilon’s industry-leading data.   By tapping into 15M+ creators, we’re moving beyond basic reach to match brands with voices rooted in true audience affinity and performance.   Get the full scoop via Digiday: https://lnkd.in/edSrtY_s

Publicis Media is excited to collaborate with OpenAI as part of its ad pilot program. Through PMX and PMCI, we’re advancing our Connected Intent solution to help brands optimize for a new era of discovery, where GEO, LLMs, and agentic experiences shape how consumers find, evaluate, and act.   We see this test as an opportunity to connect real-time intent within conversational and agentic environments to more relevant brand and commerce experiences, and we’re excited to explore what’s next with our clients. https://lnkd.in/gMqDUbX5