How it works
Where to go next
Merchant portal
The daily work: manage programs, design pass templates, issue passes, run
Engage campaigns, and investigate transactions.
Launch & grow
Get your company set up, see how customers enroll, and promote your program.
API reference
Issue and update passes from your own CRM, POS, or backend, and receive
event webhooks.
Core concepts
The same words are used in the portal, in these docs, and in the API.
Your company holds one or more merchants (brands), each with its own stores and Terminals — the Stell tap points where customers use their passes. See your organization.