TripleLift Study: 272% ROI & 15% Data Cost Savings

Your partners are probably saying "working with us can save you time and effort" okay but how much? WELL at TripleLift, we can tell you how much thanks to this study with Forrester Consulting. As always, huge shoutout to the collaborators on this report. This was a project years in the making 👏 #adtech #ROI #marketingresearch

Every meeting and strategy session, no matter if it's ConnectedTV or Native, we always come back to impact. Fortunately, we have a ton of case studies to support our approach, but it's great to have a third party like Forrester back up these results. Over a three year period TripleLift creative formats delivered an amazing 272% ROI and 15% data cost savings per campaign! Key findings from the report include: $3.70 return on ad spend (ROAS) from TripleLift campaigns $1.3 million in incremental profit 40 hours saved per campaign in labor costs Reach out to learn how we can partner together and deliver similar impact

Why break the bank on data costs when you could be saving 15% per campaign? 🤔 We’re so excited to share a new Total Economic Impact™ study from Forrester on TripleLift’s creative technology and custom ad formats. This independent study from Forrester examines how TripleLift helps brands and agencies drive measurable business outcomes. TripleLift is officially setting a new standard for what creative-led programmatic can do for your bottom line. Download the study today and start making an impact. 📈  🖇️ https://hubs.li/Q046mwPX0 #SSP #DigitalAdvertising #ProgrammaticAdvertising

See below for more from Forrester on what creative-led programmatic can do for your bottom line. Let's get creative together!

Most companies try to scale ads. Few try to scale signal quality. And signal quality decides everything. Before increasing spend, ask: Can we actually trust the data behind our decisions? #GrowthSystems #SignalQuality #Attribution #GrowthStrategy

What amazing things could your team do with 40 extra hours? 🤔 That’s not a hypothetical question, we really want to know because that’s how much time you could save per campaign by activating with us. We’re so excited to share a new Total Economic Impact™ study from Forrester on TripleLift’s creative technology and custom ad formats. This independent study from Forrester examines how TripleLift helps brands and agencies drive measurable business outcomes. TripleLift is officially setting a new standard for what creative-led programmatic can do for your bottom line. Download the study today and start making an impact. 📈 🖇️ https://hubs.li/Q045yl-f0 P.S. We really do want to know what you’re doing with your extra 40 hours. We know you’ve got some great ideas, let’s see them in the comments! ⬇️⬇️⬇️ #SSP #DigitalAdvertising #AdCreative #AdTech

If I had 40 extra hours per campaign cycle, I'd totally write a bunch more adtech parody songs... But I'd suggest you scale your campaign efforts instead.

I’m excited to share the results of our Total Economic Impact™ (TEI) study, conducted by Forrester Consulting. The study found that TripleLift Creative Formats delivered a massive 272% ROI and an NPV of $2.2 million over three years for the agencies interviewed. Key benefits include: 🔅 $3.70 return on ad spend (ROAS) from TripleLift campaigns ��� $1.3 million in incremental profit The results highlight what we consistently deliver on - creative advertising formats, executed with efficiency and premium inventory, that are driving higher performance and navigating a fragmented ecosystem. https://hubs.li/Q044FTRC0 #SSP #AdTech #ROI #ProgrammaticAdvertising

One important step in improving ad performance is conducting regular tracking audits. Over time, website changes can disrupt tracking events without obvious warnings. This can lead to inaccurate reporting and inefficient optimization. At NEXPXL, we help businesses review and refine their tracking configurations to maintain reliable performance data. Consistency in tracking is key. #MarketingAudit #MetaAds #AdTracking #DigitalGrowth

One of the biggest challenges advertisers face today is data accuracy. Advertising platforms rely heavily on conversion signals to learn which users are most likely to convert. But if tracking events are misconfigured or missing, those signals become unreliable. This is where many campaigns struggle. At NEXPXL, we focus on helping businesses improve their conversion tracking systems so advertising platforms can optimize campaigns more effectively. Accurate signals make a huge difference. #MetaPixel #AdOptimization #DigitalMarketing #Growth