🌟 Honoring Mr. Peet on His 106th Birthday 🌟 Today, we celebrate the 106th birthday of our founder, Alfred Peet—the man whose passion, craftsmanship, and bold vision forever changed the way America drinks coffee. In this milestone 60th anniversary year for Peet’s Coffee, we’re especially grateful for Mr. Peet’s legacy. When he opened the doors of his first Berkeley store in 1966, he set a new standard for what coffee could be: meticulously sourced, artfully roasted, and shared with care. His dedication sparked a movement that continues to inspire our roasters, baristas, the coffee industry, and coffee lovers around the world. To learn more about his history, read "The Coffee Visionary: The Life and Legacy of Alfred Peet" by Jasper Houtman. As we honor Mr. Peet today, we carry forward the values he instilled—quality, integrity, curiosity, and an unrelenting commitment to doing things the right way. Here’s to Mr. Peet, the original artisan roaster. And here’s to 60 years—and counting—of crafting coffee in the spirit of his remarkable legacy. ☕️✨ #PeetsCoffee #AlfredPeet #60YearsOfPeets #CoffeeCraftsmanship #AnniversaryYear
The best coffee! My favorite! Peets needs more drive-through locations in California!
Peet's Coffee Sad to have never met him - but by all accounts a true legend in our US coffee industry!
Celebrating the legacy of Alfred Peet, whose vision continues to inspire Peet’s Coffee globally. 🙌
My absolute favorite. 🎂
Pete's coffee is how I start my day. Wonderful!
The grinch who stole coffee....such an icon, such an unusual man, such a curmudgeon! He changed the world of coffee, but what a character.... I am still in awe ☕ ☕