Last week Google (+ Microsoft) launched an open standard called WebMCP, and Cloudflare released its own version dubbed MFA (Markdown for Agents — please, can we find a better acronym?) to support the growing agentic web. These standards respond to a real demand: bots have been accounting for 51% of overall internet traffic since 2024. We’re entering a world where we have three versions of the internet: 1. The OG/classic web, which we should really start calling the “human web”. Whatever is behind a paywall or not, the value of the experience becomes the real currency here, because user CHOOSES to be here despite the many alternatives. 2. The machine web: lighter, more linear, pragmatic. Built with agents in mind and optimised for speed rather than engagement (call it BX: bot experience). It’s structured markdown or ugly HTML, essentially data source for context engineering and LLMs training. 3. Cybernetic internet: this is where the lines blur. A fluid internet with no fixed platform or format. Content becomes modular or fluid: an article can be turned into a podcast, then into a video and back to readable format. It’s the user taking over where the machine has left and it’s the machine navigating on behalf of the user. It’s the internet where you no longer know where the human ends and where the machine begins. And yes, my bet is that all three models will have some form of advertising revenue in the mix. In the picture, the “cyborgs” from one of my fav anime Dragon Ball Z.
Google & Microsoft Launch WebMCP, Cloudflare Introduces MFA for Agents
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I got access to #Google #webmcp early preview and this is the biggest step towards an internet fork we have seen. The web for humans versus the web for #AI agents. No longer will agents need to parse the entire page and look for buttons and forms and context. Instead AI-ready websites will deliver tools directly for Agent calls. Less context required, less tokens spent, less time to outcome. Biggest impact TODAY = 43% of the web runs on #wordpress and #openclaw is gaining massive momentum as agent. Websites that gear for this shift now via our Green Circuit Automation wp plugin ( #opensource) will have the only AI-ready tool ootions for AI agents, even before Google launches the WebMCP extension.
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Google Chrome has previewed WebMCP, a new standard that allows websites to expose structured tools to AI agents directly within browsers. Developed with Microsoft and supported by the W3C, WebMCP makes AI interactions faster, cheaper, and more reliable by replacing fragile scraping methods with structured calls. This client-side protocol fosters human-agent collaboration and is forecasted to be widely adopted by 2026.
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Google Chrome has previewed WebMCP, a new standard that allows websites to expose structured tools to AI agents directly within browsers. Developed with Microsoft and supported by the W3C, WebMCP makes AI interactions faster, cheaper, and more reliable by replacing fragile scraping methods with structured calls. This client-side protocol fosters human-agent collaboration and is forecasted to be widely adopted by 2026.
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Google Chrome has previewed WebMCP, a new standard that allows websites to expose structured tools to AI agents directly within browsers. Developed with Microsoft and supported by the W3C, WebMCP makes AI interactions faster, cheaper, and more reliable by replacing fragile scraping methods with structured calls. This client-side protocol fosters human-agent collaboration and is forecasted to be widely adopted by 2026.
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Google Chrome has previewed WebMCP, a new standard that allows websites to expose structured tools to AI agents directly within browsers. Developed with Microsoft and supported by the W3C, WebMCP makes AI interactions faster, cheaper, and more reliable by replacing fragile scraping methods with structured calls. This client-side protocol fosters human-agent collaboration and is forecasted to be widely adopted by 2026.
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Google Chrome has previewed WebMCP, a new standard that allows websites to expose structured tools to AI agents directly within browsers. Developed with Microsoft and supported by the W3C, WebMCP makes AI interactions faster, cheaper, and more reliable by replacing fragile scraping methods with structured calls. This client-side protocol fosters human-agent collaboration and is forecasted to be widely adopted by 2026.
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Google Chrome has previewed WebMCP, a new standard that allows websites to expose structured tools to AI agents directly within browsers. Developed with Microsoft and supported by the W3C, WebMCP makes AI interactions faster, cheaper, and more reliable by replacing fragile scraping methods with structured calls. This client-side protocol fosters human-agent collaboration and is forecasted to be widely adopted by 2026.
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Google Chrome has previewed WebMCP, a new standard that allows websites to expose structured tools to AI agents directly within browsers. Developed with Microsoft and supported by the W3C, WebMCP makes AI interactions faster, cheaper, and more reliable by replacing fragile scraping methods with structured calls. This client-side protocol fosters human-agent collaboration and is forecasted to be widely adopted by 2026.
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Google Chrome has previewed WebMCP, a new standard that allows websites to expose structured tools to AI agents directly within browsers. Developed with Microsoft and supported by the W3C, WebMCP makes AI interactions faster, cheaper, and more reliable by replacing fragile scraping methods with structured calls. This client-side protocol fosters human-agent collaboration and is forecasted to be widely adopted by 2026.
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RSS is a cautionary tale for MCP. Dave Winer wanted simplicity. The RSS-DEV Working Group wanted extensibility. They couldn't agree, so they both lost — three competing standards, no clear winner. Then Google Reader centralized the entire ecosystem. When Google closed it in 2013, there were no alternatives developed. The open web protocol died not because it was technically bad, but because it couldn't self-govern. MCP (Model Context Protocol) is in the RSS moment right now. Multiple agent protocols emerging — MCP, A2A, OpenAPI extensions. The protocol that wins won't necessarily be the most technically sound. It'll be the one that achieves consensus before fragmentation sets in. We're building the database of which tools actually work for AI agents today — before that consensus is reached. 100 tools rated. agentnativeregistry.com
