ATTN: is very excited to partner with The Washington Post to launch WP Creator, a new model bridging independent creators with the editorial rigor and trust of legacy journalism By leveraging our expertise in scaled creator programs, we helped build the necessary infrastructure for this creator partnership, helping both brands and consumers find trusted messengers in today's chaotic media ecosystem. Sara Kehaulani Goo said it best: "It’s time that the media industry takes creators seriously." From personal finance to mental health, we are shaping a new era of digital storytelling. Read the full announcement below to see how we are elevating the ecosystem.
After several months of building our new creator unit outside of the The Washington Post newsroom and Opinion section, I'm excited to share the news about our first video series, "Let's Talk Numbers," and why we're bullish on a future of collaboration with creators.
ATTN:
5mo
More on WP Creator: https://wpcreator.washingtonpost.com/
We are so grateful for your continued partnership. Go team!
Forever grateful to this team!