Marketing Analyst

We are seeking a Commercial Analyst who is highly oriented toward Go-To-Market (GTM) strategies and passionate about driving product growth. This role will focus on customer segmentation, cohort analysis, and supporting end-to-end growth programs in collaboration with the Commercial Manager.

Key Responsibilities

• Partner with the Commercial Manager to design and execute GTM motions for new and existing products.
• Conduct customer segmentation analysis to identify high-value cohorts and optimize targeting strategies.
• Perform cohort analysis to track performance and inform growth initiatives.
• Support branded checkout initiatives, ensuring seamless integration and user experience.
• Collaborate cross-functionally to deliver insights that drive product growth and revenue acceleration.
• Monitor and report on KPIs related to GTM execution and product adoption.

Preferred Experience & Skills

• Strong understanding of GTM strategies and growth programs.
• Experience in SMB markets or payments industry (highly preferred).
• Familiarity with payment systems and complexities is a plus.
• Proficiency in data analysis, including segmentation and cohort modeling.
• Ability to translate insights into actionable recommendations for commercial teams.
• Excellent communication and stakeholder management skills.

Compensation: $50-$55/hour