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The new economic reality demands quick results requiring fast but calculated, purposeful…
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Rob Deichert shared thisMost platforms charge a data tax just to move files from point A to point B. We’re partnering with Acxiom to do the opposite – by eliminating activation fees to keep CPMs lean. Find out how this partnership redefines how brands reach their audiences: https://lnkd.in/eec8yWA2 #Curation #Audiences #TheCreativeSSP #Partnership
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Rob Deichert shared thisI'm headed to Possible. Let's connect and bend reality together.
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Rob Deichert shared thisSharing for reach. Shimshams hurt everyone.Rob Deichert shared thisPLEASE SHARE WITH ANYONE IN AFFORDABLE HOUSING For years, affordable housing owners in New York have dealt with frivolous lawsuits in silence—settling, moving on, and absorbing the ever-increasing insurance costs. That silence has allowed a rapacious system to thrive. Now, for the first time, we can actually see it. New data shows affordable housing accounts for 56% of premises liability lawsuits while representing just 21% of buildings. This isn’t random. This is concentrated activity driven by a relatively small number of firms—lawsuit production mills aka Billboard lawyers. Affordable housing buildings get sued and have to pay to settle cases that should never have been brought. Not because anything was done wrong—but because in reality is the game is rigged. In just the last 90 days, 610 lawsuits were filed against affordable housing—more than 10 per working day. Its not going to stop on its own. History shows nothing changes until people band together and push back collectively. Some of our industry groups seem hesitant to take a real stand, that fear is part of the lawyers tactics, like the Great Oz they try to project Invincibility. Chuck D knew, "Dont believe the Hype" look at the data. The data shows us with great accuracy; Who is filing, How often & What kinds of cases they are bringing. What we still need is your stories. The numbers are outrageous and now proven, but the individual stories are even worse. We need to understand how bad it is and how crazy the lawsuits are. The following firms have brought the most actions against affordable housing here in NY ▪️ Harmon Linder & Rogowsky ▪️ Subin Associates ▪️ Liakas Law ▪️ William Schwitzer & Associates ▪️ Lesch & Lesch ▪️ Harris Keenan & Goldfarb PLLC ▪️ Wingate, Russotti, Shapiro & Halperin ▪️ Gorayeb & Associates ▪️ Asher & Associates ▪️ Law Offices of Zemskiy & Salomon ▪️ Mirman, Markovits & Landau ▪️ Rosenbaum & Rosenbaum▪️ Elefterakis, Elefterakis & Panek ▪️ Hach & Rose ▪️ Alexander Roitblat ▪️ Newman, Anzalone & Newman ▪️ Pena & Kahn ▪️ Greenstein & Milbauer ▪️ Silberstein, Awad & Miklos ▪️ Guerrero & Rosengarten Please send your stories to us at TSC@abbotinsurance.com or just comment on this thread. Examples of reality are the best way to combat the false narrative that lawsuits represent anything other than the lawyers self interest. This is how we move from isolated frustration to collective action, because if we don’t come together now, the outcome is certain: The legal system will continue to extract from affordable housing until there is nothing left to extract. A modern day “giving tree “ but people cant live in stumps nor should we ask them to. Now that the facts are proven (a relatively new development) our leaders are either going to protect affordable housing or they will protect the trial lawyers but they can do longer do both. "Every word has consequences. Every silence, too."- Jean-Paul Sartre
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Rob Deichert shared thisAs an industry, we need to stop treating CTV like it’s just 'TV on the internet.' Right now, brands are wasting their precious budgets on legacy formats that don't scale. Don't just deliver impressions. Optimize for impact. Download our latest report: https://lnkd.in/gp-JbQQC #CTV #AdTech #Impact #TheCreativeSSP
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Rob Deichert shared thisConnection drives communication. Great seeing everyone in NY.Rob Deichert shared thisLast week, TripleLift kicked off 2026 and the energy was electric. ⚡ Hundreds of TripleLifters came together in LA, NYC, London, Zurich, and India for our Company Kick Off. The message was clear: this is the most dynamic and exciting chapter in TripleLift’s history. We’re built to win right now and here’s why: 🎨 Creative Leadership: high-impact formats designed to earn attention and deliver impact 📡 Premium Supply: deep publisher relationships across the open internet 🧠 Intelligence Layer: TL Spark orchestrating smarter decisions at scale 🚀 Platform Access: TL Direct expanding activation and controls for demand and supply But none of it matters without the people. Seeing the faces in the room and hearing from teams worldwide reminded me why I’ve never been more confident in where we’re headed. 2026 is going to be an accelerated year of growth and innovation. Let’s go. 💪 #TripleLift #CompanyKickOff #CTV #Culture #People
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Rob Deichert shared thisCheck it out!Rob Deichert shared this✨ Women of Hopkins — quick question: What if you took a day to reconnect with your Hopkins network, meet incredible women, and invest in your personal and professional growth? On Friday, March 20, the Women of Hopkins Conference will take place at the stunning The Johns Hopkins University Bloomberg Center in downtown DC. If you attended any Johns Hopkins school — or are a friend of someone who did — and you’ll be in the DC area, I highly encourage you to check out the agenda and consider joining us. This year’s program is packed with incredible speakers, practical insights, and great networking opportunities. I’m especially excited that Johanna Wolf and I will each be hosting sessions at the 10:30 AM slot. • I’ll be moderating a panel discussion called “Fractional Leadership: A Modern Pathway for Mid-Career Reinvention and Organizational Growth” and I’ll be joined by the fabulous Debbie Rosenberg, Bhavini Amin and Kelsey Do • Johanna will lead a session entitled “Leading Through Change: Unleashing Your Adaptability Superpower.” A few additional perks: 📸 Free professional headshots 🤝 Fantastic networking with Hopkins women across industries 🏛️ A beautiful venue at the Bloomberg Center 💡 Inspiring conversations and actionable ideas If you’re part of the **Women of Hopkins community — or know someone who is — please consider joining us and feel free to share this post with your network. It’s going to be fun, energizing, and a great day to reconnect with the Hopkins community. #WomenOfHopkins #JohnsHopkins #HopkinsAlumni #WomenInLeadership #Networking #CareerGrowth
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Rob Deichert reposted thisGreat opportunity to join our team!Rob Deichert reposted thisTripleLift is looking for a revenue-owning VP to drive strategic growth across our global DSP partnerships. This role sits at the center of revenue and product, owning: • Executive DSP relationships • Marketplace health & liquidity • Revenue growth & share of wallet • A high-performing partnerships team We’re looking for someone with deep programmatic expertise (CTV, video, display), proven DSP partnership leadership, and experience managing managers. If you’ve built and scaled high-impact DSP relationships and want to shape the future of programmatic demand, let’s talk. 📍 New York-based Apply here: https://lnkd.in/e2cpdy6w
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Rob Deichert shared thisIf you want to drive incremental sales then you need this webinar with Alex Gezon and Raquel Kozlowski (She/Her). #retailmediaRob Deichert shared thisRetail media doesn’t stop at on-site. In 2025, the real opportunity lies in what happens beyond 📈 I’m proud to be joining Raquel Kozlowski for Tinuiti's Retail Media Summit and discuss how brands are extending performance to 3P supply on: • Walmart Connect • Amazon Ads • Offsite Investment + High-Impact Creative and CTV via TripleLift We’ll break down: → How to strategically leverage TripleLift within Walmart & Amazon ecosystems → Which ad formats are actually driving attention and conversion → How to simplify inventory so buyers understand what they’re buying → Platform economics, including Amazon and Walmart fee considerations → Real case studies (spoiler: 📺 CTV can be instrumental in driving ROAS) If you’re responsible for retail media, commerce, or programmatic budgets, this will be a practical conversation about incremental growth. 📅 Webinar Dates: February 18 & February 25, 2025 👉 Join me → Registration link in comments! #RetailMedia #WalmartConnect #AmazonDSP #RMN #ecommerce #programmatic #CTV #HighImpactCreative #CommerceMedia
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Rob Deichert shared thisToday, I had the honor of being a panelist on @SchwabNetwork’s Trading 360, where I chatted with Marley Kayden about Amazon's earnings. And the headline isn’t retail, it’s infrastructure. AWS keeps growing, ads keep compounding and the capex? That’s the cover charge for the AI era. In other words: the biggest media platforms are being built in data centers, not just on websites. Great convo on where commerce, advertising, and compute are converging https://lnkd.in/eqrCta-i #Amazon #AWS #AI #DigitalMedia #AdvertisingTechnology #Cloud #TechnologyTrends #EarningsAmazon (AMZN) Earnings Takeaways: AWS, Ads, Capex | Trading 360| Schwab NetworkAmazon (AMZN) Earnings Takeaways: AWS, Ads, Capex | Trading 360| Schwab Network
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Rob Deichert liked thisRob Deichert liked thisSome unsolicited advice for builders in the AI era: focus on one thing. We know AI has made it easier than ever to begin. But it hasn’t changed what it takes to make something work. You still need to be irrationally obsessed with one problem. The headlines make it feel like massive companies are being built overnight. In most cases, this is not true. My group chats these days look like a garage full of half-built projects. Really smart people running multiple efforts in parallel without making meaningful progress on any one of them. Many of the ideas are good. But none of them get the time and attention they need to actually work. We still have a finite capacity to care deeply about a problem and to stay with it long enough to do something meaningful. Very little works without focus.
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Rob Deichert liked thisRob Deichert liked thisAlpha males are the single most important type of person for women to understand if they want to succeed at the highest levels of business. The top 1% of income earners in the US is dominated by alpha males. I am using the term "alpha males" to mean "guys that are focused on being in a dominant position" and that normally also means they are interested in high income and power. It doesn't mean that they are jerks. Yes, there are alpha males who are jerks - just read the headlines. But there are many alpha males who are reasonable people who happen to be very driven and competitive. It's these guys - the competent, reasonable alpha males - that can become the most valuable ally for ambitious women. If you want to know more, I suggest a book written by Chris Flett called "What Men Don't Tell Women About Business: Opening Up the Heavily Guarded Alpha Male Playbook." (I couldn't find his LinkedIn but he also consults! https://lnkd.in/g6m6Pkc3) Chris explains that alpha males: - Respect power, competence and results - Are focused on a goal - be that their own goal or the goal of their boss, or the goal of the company. - Never want to look bad, especially in front of others - Recoil at emotional outbursts and gossip - Will "deep six" you if you cross them, even accidentally - Align to the power structure and expect you to do the same or see you as a liability - Are impressed if you understand these dynamics and can hold your own - Will absolutely become your ally if you rock it It's not enough to be able to work FOR an alpha male. To succeed as they grow their careers, women need to work WITH alpha males, as respected peers and even respected bosses. This requires being competent, confident, respectful and aligned. It's not the same thing as "acting like a guy." If you're surrounded by jerk alpha males, it's going to be a lot tougher to succeed and it's probably worth finding a way to change your position. If you've got some competent, confident alpha males around, you have a real opportunity to grow. Time to make them true allies!
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Rob Deichert liked thisRob Deichert liked this"A foolish consistency is the hobgoblin of little minds" Ralph W Emerson 1841. Today 185 years later the Trial Lawyers are still at it, robbing and stealing in plain sight. Everyone knows its happening and everyone seems to turn a blind eye. The Petrosyants brothers hardly created whatever scam they will eventually be convicted of running. The copied and they had a ranges of choices and firms to emulate and engage with. We all pay the price for the fraud and mills. The indictment didn't name the firms but they will eventually and Ill be happy to share their legal stats with you. Indeed, message me if you know who they are ... https://lnkd.in/ecnkaSFZNew York Restaurateur Charged In No-Fault Auto Insurance Fraud SchemeNew York Restaurateur Charged In No-Fault Auto Insurance Fraud Scheme
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Rob Deichert liked thisRob Deichert liked thisDanger Boat recently hired three new employees to help us with our admin operations and we'll be introducing them to you over the next week. Casey Baker, our newest Production Manager, was originally hired last year as the Audio Tech for our Sketches of Minnesota tour with the Minnesota Humanities Center. When we put out the application for the PM role, he immediately applied and we knew that he would be a natural fit. In addition to his role bringing Sketches of Minnesota to life, Casey will also take on the portfolio of our public programming, including shows and workshops. So if you see amazing events coming from us, know that Casey likely had a hand in them. Please help us in welcoming Casey to the team. His experience at SiriusXM will be invaluable to us when we launch our first satellite later this year.
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Rob Deichert liked thisRob Deichert liked thisExcited to be heading to POSSIBLE this year with TripleLift - if you're in Miami, let's chat!
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Rob Deichert liked thisRob Deichert liked this✨ Meet the Women of WIN! ✨ We're back to shine a spotlight on the incredible women of our Women's Initiative Network (WIN) ERG. This week, we’re featuring the incomparable Senior Executive Assistant, Arti Khangura. When it comes to talking vs. texting, Arti chooses the road less traveled: FaceTime. 📱 And that shouldn’t be surprising, given she’s been known to brave torrential rain and fierce winds to hike and climb the mountains of the Lake District. 🗻 Get to know Arti better below. And keep your eyes open for more inspiring spotlights soon! #SSP #AdTech #DigitalAdvertising #WomenInTech
Experience & Education
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TripleLift
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Patents
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Methods and systems for presenting specialized content using campaign metrics
Issued US 9672196
A computer-implemented method of providing specialized media on a website is disclosed. The method includes producing campaign media which is delivered to a user through a third-party provider. After the user has received the campaign media, and upon indication of a request from the user to access a website controlled by a content provider, specialized media on a website controlled by the content provider may be provided. Providing the specialized media may be done based on the campaign media…
A computer-implemented method of providing specialized media on a website is disclosed. The method includes producing campaign media which is delivered to a user through a third-party provider. After the user has received the campaign media, and upon indication of a request from the user to access a website controlled by a content provider, specialized media on a website controlled by the content provider may be provided. Providing the specialized media may be done based on the campaign media previously delivered to the user through the third-party provider.
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Organizations
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Gramatan Court
Board Member
- Present36 Unit Condo Complex
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Gramgar Inc.
Board Member, Treasurer
-18 Unit Coop in Bronxville
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