Max Loewenthal

New Tow Center report highlights growing tension in AI-era search: “We’re the providers of information…but Google now wants to be the distributor.” As zero-click answers rise, publishers face renewed pressure to prioritize direct audience relationships. https://lnkd.in/gzxcsgtY

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Did you know if you market your products or services in California, then you need to have a consent opt-in on your website? It's the law. Here's how to set one up, and to welcome your visitors, not scare them away! https://lnkd.in/dr8NMZZK #userconsent #dataprivacy

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📊 The U.S. market looks quiet - but the data tells a louder story. In the Seller Intent Network of 👉 FOX AD MEDIA LLC × Prudent Home Buyers we’re tracking: → Verified Seller Intent ↑ 6.2% (2-week rise) → Active Listings ↓ 2.4% → Search activity for off-market properties ↑ 4.1% What does that mean? It’s the classic “pre-December compression” - when motivation spikes before new inventory hits the MLS. Smart investors know: this is the moment to prepare, not wait. Because intent always moves before inventory. #FoxAdMedia #PrudentHomeBuyers #SellerIntent #RealEstateLeads #MarketInsights #PredictiveAnalytics

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𝗖𝗔𝗦𝗘 𝗦𝗧𝗨𝗗𝗬: 𝗗𝗢𝗠𝗜𝗡𝗔𝗧𝗜𝗡𝗚 𝗔 𝗖𝗢𝗠𝗣𝗘𝗧𝗜𝗧𝗜𝗩𝗘 𝗟𝗢𝗖𝗔𝗟 𝗠𝗔𝗥𝗞𝗘𝗧 Orange County is one of the most competitive home care markets in California. This is what happens when local SEO is done right. 📍 𝗜𝗿𝘃𝗶𝗻𝗲, 𝗖𝗮𝗹𝗶𝗳𝗼𝗿𝗻𝗶𝗮 📉 Before: Average Google Maps Rank: 𝟭𝟴.𝟯 📈 After: Average Google Maps Rank: 𝟰 That shift moves an agency from being virtually invisible… to showing up where families are actually making decisions. This wasn’t about chasing vanity metrics. It was about: ✅ Strategic service-area targeting ✅ Keyword-to-map alignment ✅ Consistent, intent-driven optimization When your map rankings improve at scale, you don’t just get traffic — you get qualified calls from families actively searching for care. 👇 Want to know how your agency is really showing up across your service area? Comment “MAPS” or send us a DM, and we’ll break it down. #HomeCareMarketing #LocalSEO #GoogleMapsSEO #HomeCareGrowth #SeniorCareBusiness #CaseStudy #GrowSeniorCareMarketing

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Thank you Joshua Hanosh for joining us and contributing to a great discussion. Joshua (Josh) Hanosh is the Co-founder and Vice President of Three29, a Sacramento-based digital marketing and web development agency that helps B2B companies achieve results through data-driven websites, SEO, pay-per-click advertising, and branding strategy. With over 15 years of experience, Josh has guided Three29 in working with a wide range of clients and successfully grew his agency to a team of 12 before merging with another firm, further expanding the brand’s capabilities. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Joshua (Josh) Hanosh, Co-founder and Vice President of Three29, to discuss how to get found in AI search. You’ll learn how AI is reshaping buyer behavior, why generative engine optimization matters more than rankings, and how websites need to evolve for humans and bots. Josh also shares advice on using PR and authority signals to boost AI visibility.

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Enterprises must protect their brand voice while leveraging AI, especially as marketing teams are looking to leverage generative AI to meet the rising demand for content. I recently joined TalkMarTech for a conversation on how brands can protect their unique voice while leveraging AI. Tune in to learn how https://lnkd.in/e5UJMN5K 

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📞 The fastest responder wins more deals—period. Baytech Companies drives high-intent traffic and lead flow, and BizApp247’s AI Voice Agent Callback covers the moments humans miss, keeping prospects engaged and routing serious conversations toward closing instead of voicemail purgatory. #BaytechCompanies #BizApp247 #BestCRMwithAI #VoiceAI #LeadFollowUp #Pipeline #MarketingAutomation #SMB

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ZIPPYAR is adding value to product’s BARCODES - the direct streaming of media from products with a customizable platform for consumer engagement. ZIPPYAR a mother in tech INVENTION. #Marketing #Phygital #ProductMarketing #MotherInventor #ZIPPYAR #CPG USPTO

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(2/30) More pipeline, faster, with complimentary brands. A no B.S. tactical content series: Date before you marry! Partnerships without ink on paper. Your buyer transacts, follows, and engages with brands in your space. If you sell sales-tech (say, HeyReach.io) it could make sense to collaborate with other sales-tech (like Smartlead). You don't need a formal integration either (though you can Webhook them together!). Why not test out the appetite from both audiences to enter into the other's flywheel? Smartlead has a very engaged agency community, as well as a large email list and user-base spanning SMB to enterprise. This could be a pocket of untapped potential for Heyreach. Heyreach, of course, has a great brand and there may already be some overlap, too. How do we do it?: 1) Research and analysis. Who are the other players in the space? We use a custom GPT, data scraping, and HiveSight to see social engagement. We prompt the GPT to look into customer stories and see any similarities. Lots of hands-on validation too. Follower count. Engagement rate. Etc. 2) We define the narrative What is the market talking about? What do people need help with? How does this relate to our client? Would potential partners want to talk about it too? It's focused on the client, but it needs to be a step above to educate on the problem space at large. In the above example, that's modern outbound - it changes RAPIDLY so you always have something to talk about. 3) We invite them in Like yesterday's post: Simple, clear ask. Direct CTA, all the info they need to be successful (we make it easy). 4) We facilitate coordination We take on the heavy lifting (looks good for a first date). Now our client is "the hero" for featuring the other, and doing the work for them. Again, we make it extremely clear who does what, when, and we even pre-write emails, posts, etc. 5) We deploy into demand gen campaigns We go deeper with those that the initial "date" went well with. Run an event, do another content series, get more product focused. We re-integrate all of this content as well. Place it into ads. Turn it into a blog. Promote to accounts via ABM and/or in nurture sequences. (We write and plan all of this for our client) The result? - A potential partnership (the marriage!) - Higher quality content - More distribution - Engaged pipeline *Note: Lots of factors influence audience fit, but you can get a lot from research, and even more if you validate with other tools like Crossbeam. - - - - - - - - - - - This is a series dedicated to helping marketing and partnerships teams execute with excellence. No gimmicks. No fancy hooks. I’m Will, passionate about making markets move together and producing results. I’m the Co-Founder of AudienceLed, a demand gen marketing agency producing pipeline with existing spheres of influence and third-party expertise. Please criticize this content or ask me questions. I’m here to help.

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Business owners should take note of CA digital privacy laws. Read this helpful article from Fauver, Large, Archbald & Spray on how to keep your website compliant.

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So what happens when Swivel has a seller agent, a publisher has an agent, and an ad platform has an agent? How does a buyer agent figure out the best agentic path? What can a dedicated stand alone seller agent product offer that a single seller agent or a platform seller agent cannot? Scale. Swivel Seller Agent works across ad platforms and sellers to catalog thousands (millions soon) of ad products. What does this mean for a buyer agent? One access point for agentic supply. One financial transaction. The AdCP spec accounts for this inevitability with a solution similar to ads.txt, AdAgents.json Publishers will have more than one agent approved to sell there inventory. So what does Swivel do for a seller in this context? Swivel helps publishers create and manage ad products, control pricing, and bring to market their highest performing most exclusive supply that is difficult or impossible to transact programmatically. And most importantly, stay current with a fast evolving and shifting agentic landscape.

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$IQST IQST - IQSTEL and ONAR - ONAR Join Forces to Disrupt Traditional Marketing with AI Agents #TuesdayThoughts IQSTEL - IQST @BuiltwithOnar @SCStocks https://lnkd.in/gynWUnxb

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Walmart just gave every seller a full-body scan for their listings. Not a vibe check. A funnel CT scan. They didn’t shout about it, but this week’s Seller Center update might be the most powerful one all year. Here’s why sellers are actually excited 👇 🧠 Search Funnel Ranks You now get percentile scores (0–100) for each SKU on: 🔍 Impressions 👀 Clicks 🛒 Add-to-Carts No more “low / medium / high” vibes. This tells you exactly where your listing is leaking. High impressions but terrible click rank? Your hero image or title needs work. ⚙️ AI-powered listing fixes Walmart also added generative copy suggestions that rewrite your bullets, titles, and long descriptions based on real top-performers. You can tweak or accept them with one click. 🤯 Bonus: it flags missing attributes like Fabric Type or Voltage based on what your top competitors include. 📊 All of this lives in Seller Center You’ll find it under: • Analytics → Insights → Search • Growth → Success Hub → Top items to optimise This is what modern marketplace tooling should look like. Smart. Fast. Specific. Walmart just made it easier to fix the SKUs that are dragging you down, without guessing, without spreadsheets, and without paying a consultant to tell you what’s already in the data. 💡 Smart sellers will now build SOPs around these ranks, not just reports. Let the funnel tuning begin.

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🚨 Want to know how I turned $11,000 into $45,000 with a simple 4-part email template? 📧 Most ecommerce store owners struggle with email marketing. They either: 1. Don't email their list at all 2. Send promotional emails that end up in spam 3. Write long emails no one reads But what if you could craft emails that people actually look forward to? Emails that convert subscribers into paying customers? Here's the 4-part framework I use for every email campaign: 1. Attention-grabbing subject line Ask a question, make a bold promise, or say something unexpected. The goal is to stand out in a crowded inbox. 2. Engaging preview text  Treat the first 1-2 sentences like a sub-headline. Expand on your subject line and compel them to open. 3. Punchy body copy Keep paragraphs to 1-2 sentences max. Focus on benefits, not just features. Paint a picture of how your product will improve their life. 4. Clear call-to-action (CTA) Tell them exactly what to do next, whether it's "Shop Now", "Buy Today" or "Claim Your Discount". Make your CTA impossible to miss. Implement this template and you can turn a small email list into a revenue-generating machine. In fact, I recently spent $11,000 on ads to grow my email list. By sending just 4 emails using this exact framework, I generated over $45,000 in sales. That's a 309% ROI from a few hours of work. Where most go wrong is overcomplicating their emails. They write walls of text no one has time to read. The key is to ruthlessly cut out fluff and focus on what matters to your subscriber. Do you struggle with email marketing in your ecommerce business? Let me know in the comments and I'll share more real-life examples of winning email campaigns. 👇 To access my ready email templates, visit quickdesign.io

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🚨 LA & OC business owners Tired of chasing low-quality leads or relying on referrals that barely come through? 😩 We’ve got a proven system that brings ready-to-buy clients straight to YOU. 🎯 🎥 Watch the full video to see how the Social Booking Blueprint can transform your lead generation game predictable, scalable, and built just for service-based businesses like yours. #LeadGeneration #LocalBusinessMarketing #DigitalMarketingSystem #NCMedia #SocialBookingBlueprint

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Socks SEO: Dominate Search & Skyrocket Sales (2025 Guide) *Remember* you can get access to all of our advice for growing on Faire, in full, for FREE, via Candid Founders YouTube channel - the largest database of Faire guidance videos in the world!! Learn how Bare Kind Socks optimized their product listings with strategic SEO. We share tips on using keywords, product titles and seasonal trends to boost visibility and sales on marketplaces. #SocksSEO #EcommerceSEO #ProductListingOptimization #KeywordResearch #OnlineSales #MarketplaceSEO #BearkindSocks #SmallBusinessSEO #ChristmasSEO #SeasonalSEO

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Google Maps is now using Google Gemini, an AI model, to detect and remove fake reviews and combat malicious edits to business profiles. For example, if someone tries to change your Google Business Profile category from "car dealership" to "dentist," the AI can recognize and flag the suspicious edit. This new technology will make Google Maps and Google Business Profile safer and more reliable for businesses. 👉 Scroll right for full details! #GoogleMaps #GoogleGemini #AIinBusiness #FakeReviewProtection #BusinessProfileSecurity #LocalSEO #OnlineReputation #SmallBusinessSupport #AIFraudDetection #GoogleBusinessProfile

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