As the sponsorship market evolves, so does the pressure to justify every investment. To be successful, sponsorships need to go beyond visibility and prove ROI. Read our latest blog to learn how FanSignals™ uses real consumer data to help brands and organizations build smarter, more profitable partnerships. #Blog #FanData #SportsPersonas #SportsIndustry
Wiland
Advertising Services
Niwot, CO 16,832 followers
Data that performs. Intelligence that scales. Outcomes that last.
About us
Wiland is a data science company dedicated to helping brands and nonprofits find, keep, and grow their best customers. Using advanced predictive analytics and machine learning, we transform extensive consumer spending and intent signals into precise audiences and actionable insights. The outcome: more effective acquisition, deeper engagement, stronger retention, and higher lifetime value. With more than 20 years of privacy-first innovation, a longstanding commitment to ethical data science, and a 97% client retention rate, Wiland is a trusted partner for organizations seeking clarity, accuracy, and measurable results. Follow along for insights that drive smarter marketing and meaningful growth.
- Website
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http://www.wiland.com
External link for Wiland
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- Niwot, CO
- Type
- Privately Held
- Founded
- 2005
- Specialties
- Marketing Data Enrichment, Append, and Install, Multichannel Marketing Audiences, Business Intelligence and Insights, and AI-Enabled Predictive Analytics
Locations
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Primary
Get directions
7420 East Dry Creek Parkway
Niwot, CO 80503, US
Employees at Wiland
Updates
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Fundraising is evolving, and it’s not always clear where to focus next. Join Avid and Wiland on March 31 as we explore the latest trends in our webinar: The State of Nonprofit Fundraising in 2026. Drawing on insights from 1,000+ nonprofits and over $14B in giving, this session will highlight where giving is accelerating, where it’s slowing, and where organizations can uncover new opportunities to grow. Register now to get the most accurate, up-to-date view of fundraising in 2026: https://lnkd.in/gaiBmgUf #Webinar #Fundraising #Nonprofits #AnnualGiving
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Donor trust can be hard to earn but very easy to lose. As privacy laws evolve and expectations shift, nonprofits face growing pressure to be transparent about how donor data is used. But many organizations are still operating without clear, compliant frameworks. Join Mary Edquist, Wiland’s Chief Privacy Officer, for a live webinar on April 2nd to learn how to navigate an evolving privacy landscape while protecting donor relationships. We’ll be discussing practical steps to improve transparency, reduce risk, and support sustainable fundraising built on trust. To learn more and register, visit: https://lnkd.in/g9Gyj3Wi #Webinar #Nonprofits #DataPrivacy #DonorData
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We're looking forward to joining the nonprofit community this week at the 2026 Nonprofit Fundraisers Symposium in Washington, DC. We’re also proud to be a Gold Sponsor of this year’s event hosted by DMAW and The Nonprofit Alliance. Join Amber Hobson and Kaitlyn Anderson at Thursday’s Conversation Table at lunch as they discuss the question: “What’s one question you wish your data could answer but currently can’t?” While you’re there, connect with us to learn more about how Wiland leverages verified transactional data to help nonprofits drive more donations. https://nfsymposium.org/ #Nonprofits #DonorData #Fundraising
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Behind every positive client outcome is a team member committed to supporting their goals. From uncovering new prospects to reactivating lapsed audiences, Jodi Smith, Senior Director, Client Success for Media and Political at Wiland, continues to help clients unlock more value from their existing file. We’re proud to have leaders like Jodi who are deeply invested in our clients’ success! #TeamSpotlight #ClientSuccess #Wiland #Leadership
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With retailers facing rising acquisition costs and shrinking margins, precision matters more than ever. RetailSignals™ identifies how consumers spend across competitors and categories to reveal who’s loyal, who’s splitting spend, and where conquesting opportunities exist. Powered by verified transactional data, discover how RetailSignals helps brands find, keep, and grow their best customers: https://lnkd.in/g6Sw6hrZ #Retail #ConsumerData #SpendingBehavior #TransactionalData
What is RetailSignals™?
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Many passionate sports fans watch games, buy merchandise, and follow their teams across digital channels, yet never appear in CRM databases. Wiland’s FanSignals™ uses verified consumer spending and predictive insights to identify individuals with a strong affinity for teams and sponsors. The result is a clearer view of the audience that actually drives engagement and revenue. Read our recent blog to learn how sports organizations can identify and activate more high-value fans. #Blog #SportsIndustry #FanData #PredictiveInsights
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We’re proud to partner with Avid to launch the largest nonprofit fundraising benchmark ever created. Built on real performance data that’s refreshed monthly, this launch will provide nonprofits with free, instant access to clarity they can act on right now. Read the full press release: https://lnkd.in/g4tHcP-P #Data #Nonprofits #Fundraising #Partnership
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Thank you to everyone who visited us at eTail™ 2026 in Palm Springs last week. Bob Meining, VP, Enterprise Data Solutions, and Patrick Madden, VP, New Business Development, had a great time connecting with retail leaders to demonstrate how RetailSignals™ transforms transaction data into actionable insight to identify and grow high-value customers. See how RetailSignals can help find, keep, and grow the audiences that matter most to your brand here: https://lnkd.in/gu6CQemt #eTail2026 #Retailers #CustomerInsights #BuyingBehavior
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Thank you to everyone who visited our booth at the NRB International Christian Media Convention in Nashville. Rob Gales, Heidi Thibodeau, and Nick Sarantakos, who brought delicious pastries all the way from Greek Food Emporium in Plainview, NY, enjoyed meaningful conversations centered on donor acquisition, audience growth, and better donor understanding. Our team enjoyed connecting and showcasing how our solutions help organizations find, keep, and grow their most valuable audiences through predictive intelligence powered by verified transactional data. If you weren't able to make it, learn how Wiland helps brands and nonprofits drive measurable results with confidence here: https://lnkd.in/giRcuHpv #NRB2026 #TransactionalData #AudienceInsights
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