The FTC has the industry's attention. The question is: are YOU covered? As David Boice shared with AIM Group (Marketplaces / Classifieds), the problem often isn't intentional, but organizational. Too many people are touching advertising decisions. General sales managers, BDC teams, internet managers - all making disclosure calls without the legal expertise or cross-functional synergy to back them up. Here's what dealers need to know: ✅ Every fee a consumer MUST pay must be disclosed - clearly and conspicuously - in your advertising ✅ The penalty for non-compliance can reach hundreds of millions of dollars, and lead to your Google Ads account being indefinitely suspended ✅ Fewer hands in the pot means fewer compliance gaps ✅ Proactive beats reactive - don't wait for your warning letter Read the full article 🔗 https://lnkd.in/g9FafYwq Not a subscriber to AIM Group? Read it from our newsroom 🔗 https://lnkd.in/g468PXSR
Team Velocity
Technology, Information and Internet
Herndon, VA 54,628 followers
The only team you will ever need.
About us
Team Velocity is revolutionizing the automotive industry with technology that digitizes the car buying and vehicle ownership processes. Made by dealers for dealers, our Customer Experience Platform (CXP), Apollo®, provides a suite of integrated applications that make, manage and measure frictionless consumer experiences, from the initial engagement to a final transaction. Apollo empowers dealers to own the entire customer journey by delivering hyper-personalized campaigns across every touchpoint, maximizing ROI and lifetime revenue. With Apollo, Team Velocity is the only team your dealership will ever need.
- Website
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http://www.TeamVelocityMarketing.com
External link for Team Velocity
- Industry
- Technology, Information and Internet
- Company size
- 501-1,000 employees
- Headquarters
- Herndon, VA
- Type
- Privately Held
- Founded
- 2005
- Specialties
- Automotive Marketing, Customer Experience Platform, Websites, Digital Advertising, Equity Mining, Service Marketing, Marketing Automation, and Digital Retailing
Locations
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Primary
Get directions
13825 Sunrise Valley Drive
Suite #150
Herndon, VA 20171, US
Employees at Team Velocity
Updates
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More engagement. More leads. Real results. After upgrading to AssistantAI, Toyota of Riverside saw a 17% increase in engagement while creating a faster, more intuitive experience for online shoppers. With smarter, AI-powered conversations that help shoppers take action in less than a minute, AssistantAI is driving stronger performance across sales and service. See the full case study >>> https://lnkd.in/grfax29J
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It's time for introductions!! ICYMI, we're so proud to welcome Foundation Direct and the incredible leaders behind it to the Team Velocity family. This is the coming together of two elite teams built to move fast, think big, and shape the game. Meet the leaders driving Foundation Direct forward: > Peter Leto, President - joined Foundation Direct after an impressive 12-year tenure at Google, where he founded and led the tech giant’s Automotive Retail practice. > Ashlyn Murray, SVP of Strategic Operations - brings more than 15 years of automotive industry experience, with deep expertise spanning dealership operations, customer retention and loyalty strategy, direct and digital marketing, analytics, and reporting strategy. > Jessie Niespolo, SVP of Digital - spent a decade as Google’s Lead Automotive Retail Strategist, where she partnered with OEMs and major auto groups to revolutionize dealer digital programs and authored Google’s definitive Dealer Guidebook. From the minds that built Google Auto. Now building what's next - together. 💥 Swipe to meet the team, and visit the link below for their full bios! 🔗 https://lnkd.in/grjshua3
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Built-in from the start. Built to keep up. George Borck at Hyundai of Brenham shares how Apollo delivers a more personalized, user-friendly website experience with quick updates, responsive support, and everything integrated into one system. See how Apollo is built to move with your dealership >>> https://lnkd.in/gAMmghUB George Borck | Hyundai of Brenham | Hyundai Motor Company
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BIG NEWS!! We're so excited to announce that Team Velocity has acquired Foundation Direct. 🚀 This is a milestone we don't take lightly. Foundation Direct has built something truly special, founded and run by an elite team of former Google automotive executives who we are deeply honored to welcome into the Team Velocity family. Together, we're combining Foundation Direct's top-tier Google media strategy with the unique power of Apollo, adding concierge-level service to our AI-powered digital advertising technology. To the Foundation Direct team: thank you for trusting us with what you've built and for joining our pursuit to drive our dealers into lasting success. To our dealer partners: the best is ahead. More insight. More precision. Automotive marketing just got a whole lot stronger. Read the press release 🔗 https://lnkd.in/gHWBuz7y
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The conversation at DMSC 2026 made one thing clear: the industry is shifting. In his latest recap, Chief Product Officer Joe High breaks down what dealers were really talking about on the show floor - and what it means moving forward. From the evolution of AI from hype to practical use, to the growing need for connected systems, faster websites, and transparent customer experiences. The takeaway is simple: more tools aren’t the answer. Better-connected technology is. Read the full article 👉 https://lnkd.in/grzAMfM4
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Smarter conversations. Stronger performance. Newark Toyota World is seeing measurable gains after upgrading to the latest version of AssistantAI. With faster, more intuitive interactions built directly into the website, shoppers can complete key actions in seconds. The result is a more seamless customer experience that doesn't just engage - it converts. See the full case study >>> https://lnkd.in/eZrXi5Yx
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The way people buy cars has fundamentally changed. The dealership process? Not so much. In his latest article for AutoSuccess, Team Velocity CEO David Boice breaks down why today's dealership buying experience continues to frustrate modern buyers - and what dealers need to do to adapt to the shifts in consumer behavior. Read the full article 🔗 https://lnkd.in/gtiFwiXJ
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Nearly 100 dealer groups have already heard from the FTC about inconsistent pricing. Is your dealership next? David Boice is going live TODAY with Car Dealership Guy to talk through everything dealers need to know about the FTC compliance crackdown, updated Google Ads policies, and why a fragmented vendor stack is putting your dealership at risk. Tune in at 1 PM ET on any of CDG's social platforms! 👇 LinkedIn - https://lnkd.in/e3U_JZmf YouTube - https://lnkd.in/dFn4wzgy Instagram - https://lnkd.in/exCiSCjV X - https://x.com/CDG_Podcast
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Big Growth → Bigger Opportunities. ICYMI, we’re actively hiring Regional Account Directors to support our expanding client base across the country. If you’re passionate about building strong relationships, delivering meaningful results, and growing your career in automotive, we’d love to connect. We're currently hiring in the following markets: Pacific Northwest NY/NJ Mid-Atlantic KY/TN Dallas Detroit Talk soon! View all our open positions & apply here 🔗 https://lnkd.in/gyQYVWUr
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