Signal Theory Inc.

When SONIC drops a new drink lineup, it has to make a splash. The new Refreshers are impossible to miss, bringing big summer energy to the lot and beyond. #SignalTheory #CreativeExcellence

When it comes to social media, success is a moving target. Trends, algorithms and even platforms come and go. But a leader like Matt Mills stands the test of time. With Matt at the head of our award-winning content team, we’ll strengthen our approach to help clients find even more wins with their online communities. Just when he thought the interviews were over, we hit him up with a few more questions. Swipe for some early Matt Mills-isms. #CreativeExcellence #SignalTheory #Advertising

Talk about a LOT of brainpower. A few weeks ago, the entire Signal Theory team gathered in Kansas City for our annual meeting. From exploring science-backed behavioral insights to highlighting furry friends and a full year of wins, we laughed, we learned and we came away inspired. Here’s to another year of excellent work (and excellent company)! #SignalTheory #Advertising #CreativeExcellence

We’re proud to announce that our Michelin campaign featuring Adam Savage has been named a finalist at the Association of National Advertisers Awards! Great work starts with great partners. Congrats to our team and everyone at Michelin who brought this one to life. #B2Awards #B2BMarketing #CreativeExcellence

In 10 years, an industry can reinvent itself entirely. Elijah Kleinsmith has been present for every change, sharp enough to know what mattered and grounded in the belief that the best work comes from embracing what's next. As our Technology & Innovation Director, Elijah has spent a decade helping Signal Theory stay ahead of the curve, pushing our thinking and our work forward. Happy 10 years, Elijah. We're lucky to have you 🎉 #SignalTheory

Four National Agri-Marketing Association (NAMA) National Awards! 🏆 Two First Place wins and two Merit recognitions for work with the American Pecan Promotion Board and AgroLiquid. Grateful for the clients who trust us and the team that shows up for them every single time. Learn more 👉 https://lnkd.in/gZ5HQB3M #NAMA #CreativeExcellence #AgMarketing

Look who has landed. We're proud to announce a new partnership with an iconic Kansas City brand – The Nelson-Atkins Museum of Art. We can't wait to share what we're creating together. 📰 https://lnkd.in/gadRGZwU #SignalTheory #CreativeExcellence #Advertising

The incomparable Diane Young is retiring after 13 years at Signal Theory. Her career is a testament to how far you can go with a growth mindset, genuine warmth and the right pair of sneakers. As an architect of great relationships, she’s left a lasting mark on every client account she touched and the entire discipline she led. So even as we prepare to say goodbye, we know we’ll be feeling her presence long after her last day. With immense gratitude, we wish Diane all the best in her next chapter. Read more here: https://lnkd.in/g8eeZtXy #SignalTheory 

Nobody goes to Coachella hoping a brand will show up. BUT that doesn't mean you can't be the cool house that has all the dopest snacks and drinks. The place where all the cool kids want to hang. Introducing Thirst Trap from SONIC, an event activation at Revolve Fest that's quite simply just a cool place to hang, grab a Refresher and not get harassed by your parents. Or an overbearing brand. We also converted an ambulance turned "Thirst Aid" truck to cruise by influencer houses and parties across the desert. That's how we approach event activations at Signal Theory. Bring something valuable to the table or afterparty so no one has to get out of their comfort zone to be a part of it. Proud to work alongside SONIC and our partners at Bespoke Sports & Entertainment on this one. #CreativeExcellence #Advertising