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Yesterday, we hosted DV IMPACT: Mexico City at IAB México, bringing together some of the sharpest minds in streaming TV to tackle one of the biggest opportunities in digital advertising right now. Our panel didn't shy away from the hard conversations — from supply quality and show-level transparency, to preparing for what live sports like the World Cup means for streaming inventory. Huge thanks to our brilliant keynote speakers and panelists for sharing such candid, data-rich perspectives: Jorge Fuentes, VP Mesa de Plataformas y Formatos Digitales, IAB México | Ricardo Carvajal Korbel, Vicepresidente, IAB México | Claudia Galindo, Insight Director México, Warner Bros. Discovery | Lina Roncancio, Director, Advertising Measurement Strategy LATAM, Netflix | Rene Medellin, Director, Business Product Marketing, TelevisaUnivision | Todd Randak, SVP, Corporate Development & Strategy, DV | Armando Rodriguez, RVP, LATAM, DV | Jaime Valdes, Group Director, DV A special thank you to IAB México for being such a phenomenal partner and host. And to all of our clients and partners who made this such a special evening!

News continues to be one of the most undervalued opportunities in digital advertising. DV is heading to Navigator London hosted by Beeler.Tech to make the case for change. David Goddard, SVP of Business Development, joins The Independent's Meena Miles to show how attention data and granular insights into brand suitability measurement from DV Publisher Suite helped one of the UK's largest publishers reframe buyer conversations and unlock more revenue. Then, DV’s Head of News, Jack Marshall will share DV’s latest research highlighting the power of news for advertisers, and exploring why overly cautious approaches to brand suitability are costing them opportunities to reach valuable and highly-engaged audiences. Two dynamic sessions. One important theme. See you on 9 June.

Our CEO, Mark Zagorski, is one of five sharks asking tough questions at the Innovation Workshop by CartographAI in Cannes. Six brand seats left! 

Our free quarterly report draws from the trillions of media transactions we measure and analyze. So far this year, the EMEA region is scoring high in attention, while North America is trailing. Curious where your region and vertical stand? https://hubs.la/Q04jYXQd0

Cheers to a fantastic DV IMPACT: Hong Kong and a huge shoutout to Cathay Pacific’s Anna Lai and DV’s Jeremy Chang for the insightful discussion on managing the risks and opportunities of AI! We stepped away with truly actionable insights and invaluable connections. Thank you to all our guests for joining us and we look forward to connecting further! Aashlesh Rao, Alyssa T., An K Tran, Jessica Gabriel, Junny Yiu, Melissa Loke, Nisa Seah, Penny Langenfeld, Sara Tan, Xindi Lin, Wei Tuck Ng

The countdown to Disco Daze continues! Our surprise artist is about to make the DV Yacht the hottest spot at Cannes. Swipe for a new clue, and guess in the comments. RSVP: https://lnkd.in/dgR6vFAP

Where social and video spend meets real outcomes — we're talking it through at Cannes. Moderated by DV Rockerbox's Kelsey Kearns. Join us: https://lnkd.in/eFrxAygW On deck with Amazon Jeremy Helfand, LinkedIn Robin Shore, Restaurant Brands International Jerry Daykin, Samsung Ads Matthew B., Spectrum Reach Rob Klippel, Yahoo Emily Ray

The DV Fraud Lab has detected an emerging CTV and streaming falsification scheme we’re calling KickBot. It’s specifically designed to siphon off premium sports ad budgets. Brands with DV fraud protection: You’re safe. Brands without: Let’s talk. KickBot represents a highly specialized evolution in ad fraud that could have severe consequences during the tournament and beyond. https://lnkd.in/g-WaauVA

Join DV CEO Mark Zagorski at Cannes for our Tuesday afternoon panel discussion. We're getting into the harder AI question: how do you scale efficiency without scaling waste? RSVP: https://lnkd.in/eWyzV7AN Excited to hear the perspectives of Affinity Solutions Damian Garbaccio, Amazon Marketing Cloud Eran Metzer, Comcast Advertising Dawn Lee Williamson, Microsoft CP McBee, OpenAI Lorry Destainville, PMG Crissi Cupak

AI is helping fraudsters scale CTV attacks faster than ever, our latest Global Insights report reveals. Here’s what advertisers can do about it: https://hubs.la/Q04h_Yyh0