Cravings by Chrissy Teigen

🚀 A big milestone for Cravings by Chrissy Teigen. This month, Fresh Thyme Market and United Markets brought in nearly our entire baking portfolio. 🎉 🥞 Pancake & Waffle Mixes 🍪 Chocolate Chunk Cookie Mix 🎂 Sheet Cake Kit 🥕 Carrot Cake Kit 🍋 Key Lime Cake Kit …and more. This moment feet different - because it signals a shift. Retailers are no longer asking, "Which SKU should we test?" They're asking, "How much of the portfolio can we bring in?" That trust means everything! It's a reflection of an incredible team, amazing broker partners, visionary retail buyers, and customers who continue to choose Cravings and come back for more. The packaging looks beautiful on shelf, the products taste delicious, and consumers are coming back with strong repeat purchase. We're building the clean indulgence leader in baking, and moments like this remind us how far we've come, and how much opportunity is still ahead! 🔥 A huge thank you to everyone who has helped us get here. We don't take a single door, buyer meeting, or customer purchase for granted. In fact, we're on the road next week, pitching for more! The next chapter is looking pretty sweet. ❤️

We have been hard at work bringing We All Play to life, and it’s quickly becoming one of the most ambitious and joy-filled events we’ve ever produced at Cayton Children’s Museum. What started as an idea for a family pajama party has evolved into a full museum takeover packed with immersive, genuinely fun experiences for kids and parents alike. On May 31, every corner of the museum will come to life with storytimes, performances, interactive activations, snacks, surprises, and hands-on play across all 24 exhibit spaces. A few highlights we’re especially excited about: - A giant pillow fort experience from presenting sponsor Million Dollar Baby Co. (Babyletto, Namesake, daVinci & Nursery Works) - A live reading of If You Give a Mouse a Cookie with beloved author Laura Numeroff - Cookies, milk, and a themed activation hosted by Chrissy Teigen and Cravings by Chrissy Teigen - A PAW Patrol adventure station and Melissa & Doug play room from Spin Master - Live performances and interactive dance experiences led by Emmy-nominated choreographer Jennifer Hamilton, alongside giveaways and activities throughout the museum - Food and treats throughout the day, cozy rest stations woven throughout the museum, and a “Shop the Gift Shop” experience where kids can build their own goodie bags Most importantly, proceeds from the event support Play4All, Cayton Children’s Museum’s initiative focused on expanding access to play-based learning experiences for families across Los Angeles. Tickets are moving quickly, and this is shaping up to be a really special day for the community. You won’t want to miss it. Link to tickets below. https://lnkd.in/gHY8Bssj

We have been hard at work bringing We All Play to life, and it’s quickly becoming one of the most ambitious and joy-filled events we’ve ever produced at Cayton Children’s Museum. What started as an idea for a family pajama party has evolved into a full museum takeover packed with immersive, genuinely fun experiences for kids and parents alike. On May 31, every corner of the museum will come to life with storytimes, performances, interactive activations, snacks, surprises, and hands-on play across all 24 exhibit spaces. A few highlights we’re especially excited about: - A giant pillow fort experience from presenting sponsor Million Dollar Baby Co. (Babyletto, Namesake, daVinci & Nursery Works) - A live reading of If You Give a Mouse a Cookie with beloved author Laura Numeroff - Cookies, milk, and a themed activation hosted by Chrissy Teigen and Cravings by Chrissy Teigen - A PAW Patrol adventure station and Melissa & Doug play room from Spin Master - Live performances and interactive dance experiences led by Emmy-nominated choreographer Jennifer Hamilton, alongside giveaways and activities throughout the museum - Food and treats throughout the day, cozy rest stations woven throughout the museum, and a “Shop the Gift Shop” experience where kids can build their own goodie bags Most importantly, proceeds from the event support Play4All, Cayton Children’s Museum’s initiative focused on expanding access to play-based learning experiences for families across Los Angeles. Tickets are moving quickly, and this is shaping up to be a really special day for the community. You won’t want to miss it. Link to tickets below. https://lnkd.in/gHY8Bssj

Excited to finally share a partnership that’s been years in the making between Cravings by Chrissy Teigen and Noodles & Company. What started as conversations more than 3 years ago became the perfect collaboration this spring alongside the launch of our new Chicken Artichoke Asparagus Rigatoni LTO. The seasonal flavors, comfort-forward inspiration, and shared love of craveable food made this feel like the right moment to bring it to life. The limited-edition Cravings-inspired Crispy is available through the end of May, while the Chicken Artichoke Asparagus Rigatoni will be here through the end of June (it may be my new favorite dish). Really proud of the collaboration, creativity, and commitment from teams on both sides to make this happen. Partnerships like this take patience, trust, and a lot of cross-functional teamwork, and this one was absolutely worth the wait. Big thanks to the entire Cravings team (shout out Christine Shim and Kimberly Kreuzberger) and our incredible internal teams who brought it to life. Can’t wait to keep building momentum from here. https://lnkd.in/gM_tdJRG

🧇 BIG breakfast news: We've arrived! 🥞 Our Buttermilk Mochi Pancake & Waffle Mix and Strawberry Mochi Pancake & Waffle Mix 🥞 are now in Target breakfast aisles nationwide! They join our Sweet & Sticky Carrot Cake Kit and Heavenly Coconut Key Lime Cake Kit which launched last week in the baking aisle. ✨. These pancakes are delicious, decadent, and people tell us they're the best gluten free pancakes they've ever had! Seeing Cravings in two aisles at Target is a moment we’re incredibly proud of! We worked so hard to get here, and there are so many people who helped us along the way, believed in us, opened doors, solved problems, and kept building with us. Thank you. 💛 We’re so excited for this milestone... but even more excited for where we go from here. 🚀

Today is an exciting day for Noodles & Company. This afternoon, we announced another strong quarter, including 9.1% systemwide same-store sales growth and our 16th consecutive month of positive comparable sales, reflecting the momentum our teams continue to build across the business. We also raised our guidance for the year as our turnaround efforts continue to gain traction. At the same time, we’re proud to introduce one of our most exciting partnerships to date alongside Cravings by Chrissy Teigen. Our new Chicken Artichoke & Asparagus Rigatoni is a bright, spring-forward pasta that puts the season’s best ingredients on full display. Featuring tender chicken, artichokes, and fresh asparagus tossed in a light garlic-herb sauce, it delivers a craveable take on comfort while highlighting vegetables at their peak. It tastes like spring and reflects our ongoing commitment to owning the noodle. Together, we’ve created a limited-time bundle that pairs the dish with a new CRAVINGS™-Inspired Crispy. Inspired by the CRAVINGS™ Glorious Golden Cookie mix, the crispy is a nostalgic, sweet-and-salty twist on our signature treat, made with corn flakes, peanut butter, and butterscotch chips. There are so many people behind the momentum at Noodles and behind this partnership. A huge thank you to Christine Shim and Kimberly Kreuzberger for believing in this partnership and working with us for years to bring it to life. https://lnkd.in/gWkUtHuy

Yesterday was so special! We walked into Target and saw our products on shelf, our Heavenly Coconut Key Lime Cake Kit 🍋🟩 and Sweet & Sticky Carrot Cake Kit 🥕, after years of building toward this. It felt surreal. But what made it even better wasn’t just seeing them there, it was watching people pick them up, put them in their carts, and buy them. Cravings was built on a simple idea: indulgence shouldn’t mean compromise, not on taste and not on quality. We’ve created cake kits that are: 🍰 Fully indulgent 🌿Made with clean, non-GMO ingredients 🎂 Designed to make incredible desserts at home without cutting corners 🙌 And maybe most importantly, accessible Our mission is to democratize clean ingredients in baking mixes and bring better options to households nationwide. This is a category that hasn’t seen meaningful innovation in decades, and we’re proud to be pushing it forward. Seeing Cravings by Chrissy Teigen on shelf, and in carts, is just the beginning. This couldn't have happened without our amazing Cravings team and partners - we are so grateful! 💛