Brkthru’s cover photo
Brkthru

Brkthru

Advertising Services

Southfield, Michigan 10,852 followers

About us

We founded Brkthru in 2017 with a focus on what we believe to be missing in our industry – SERVICE. We’re a close-knit team of nearly 200 highly experienced marketing, media and digital media professionals who care about our clients, their business and their media campaigns. Our clients are full-service advertising agencies, media agencies, and brands themselves. Either way, we’re always referred to as the digital team. We have a proven track record of running successful digital media campaigns for local, state, regional and national brands in nearly every B2C and B2B vertical and industry. Brkthru team members work virtually from across the country. Ours is a fast-paced and exciting environment where employees require minimal direction, are dedicated, and embrace the vision, goals, and core values of the company – Caring, Trust, Positive Attitude, Communication and Contribution. Employees are encouraged to provide input and share ideas and are very open to both giving and receiving feedback and training.

Website
http://brkthru.com
Industry
Advertising Services
Company size
51-200 employees
Headquarters
Southfield, Michigan
Type
Privately Held
Founded
2017
Specialties
Paid Digital Media and Digital Advertising

Locations

  • Primary

    26261 Evergreen Rd

    Suite 135

    Southfield, Michigan 48076, US

    Get directions

Employees at Brkthru

Updates

  • View organization page for Brkthru

    10,852 followers

    Brkthru On The Road is officially underway! Our leaders are traveling across the country, meeting with agency partners face-to-face, talking through real challenges, and finding smarter ways to drive results together. There’s no substitute for sitting down, asking better questions, and building relationships that actually move the needle. If we’re in your city this month, let’s connect. #BrkthruOnTheRoad #DigitalAdvertising #AgencyPartners #ClientSuccess

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  • What our very own Noah Everist sees firsthand that others don’t (yet) 👀

    View organization page for Mediabistro

    15,319 followers

    Talked to Noah Everist at Brkthru about where media buying careers are actually headed based on the latest on-the-ground trends. A few things that stood out: Cross-channel thinking has replaced platform expertise as the key to getting callbacks. AI is reorganizing teams but creating more room for strategic work. And short-form skills travel-if you built a career on TikTok, that same instinct applies to Reels, Shorts, and whatever shows up next. Also, the biggest misconception in the industry right now? That things are going to settle down. Check out the discussion on Mediabistro: https://lnkd.in/djgD3Rqu

  • Career update: Greg is leveling up 🚀 Big congrats on the promotion - couldn’t happen to a better teammate!

    I'm excited to announce I've been promoted to an Associate Director of Client Success! Another Brkthru opportunity that I'm grabbing onto with both hands knowing I have an army of smart, successful people behind me! #LetsGo 🙌

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  • One of the most meaningful parts of a Brkthru offsite is recognizing the people who make Brkthru what it is. During the event we celebrated teammates through several awards, including: 🩶 Platinum Performer Awards recognizing teammates who go above and beyond in all they do 🌟 Core Value Awards honoring teammates who embody our core values in their work 🏆 The Founders Cup - the highest recognition at Brkthru These moments remind us that our success is driven by people who show up with creativity, trust, contribution, care, and a positive attitude. Congratulations to all of this year’s winners - incredibly well deserved. #TeamRecognition #Leadership #Creativity #Growth

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  • Technology matters. Service matters more. Our very own Tom Leone shares how our partnership with Buyer Cloud combines real-time optimization, owned-and-operated inventory, and a highly responsive team that matches our service-first mindset. That’s how we drive results. #Brkthru #Partnerships

    View organization page for FreeWheel

    48,284 followers

    Agentic AI is quickly becoming part of the infrastructure behind streaming advertising. But intelligence alone is not enough. Advertisers and agencies need platforms that allow them to build their own solutions on top of that intelligence to drive differentiated results. That is exactly what FreeWheel Buyer Cloud was designed for. It provides a fully customizable buying environment where agencies can build their own bidding strategies, activate proprietary data, and optimize campaigns with full transparency. In our latest blog, Todd Keats, VP Platform Demand at FreeWheel, sits down with Tom Leone, VP Media Services at Brkthru, to discuss how they are leaning into AI, how agentic AI is changing the game, and why Brkthru chose Buyer Cloud as the foundation for their agentic solutions. Read the conversation: https://lnkd.in/gnt2tSXB

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  • Innovation starts with curiosity. 🤖 What happens when you hand a microphone to a room full of digital media specialists and ask them to pitch AI ideas? You get Brkthru's first-ever "Think Tank." During our recent offsite, team members from across the company submitted their ideas for how we can deploy AI to make our work smarter and more impactful for our clients. The best ideas were brought to the stage and pitched to a panel of various leadership members who challenged each concept and selected a few to move forward. The best part? The strongest ideas came from the people closest to the work. Congrats to Megan Lynn Quilenderino, Katie Freckleton, and Kyle Warren for coming out on top in round one. Now we’re excited to see them come to life before our next offsite. #AI #Innovation #AdTech #Future #Technology

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  • Not all road warriors wear capes. Tim doing Tim things out in beautiful Montana. ⛰️🤝

    #Montana! You have my whole heart and it truly is the last best place! Not a bad way to start off a week of travel for Brkthru. #DigitalAdvertising has no borders, especially in the Big Sky. Love that I get to work in this incredible state and am already planning a trip back! Fantastic in person time spent partnering with amazing ad agency partners. Yes, I know I’ll lucky :-) 🍀 #Programmatic #Streaming #Marketing #NoFilter

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  • View organization page for Brkthru

    10,852 followers

    This week the entire Brkthru team came together in Norfolk, VA for our latest company offsite - bringing our team together from all across the country. Across two packed days we: • Heard updates and vision from our leadership and founders • Collaborated in team breakout sessions • Celebrated teammates through our Platinum Performers, Core Value Awards, and Founders Cup winner • And introduced a brand new “Think Tank” challenge focused on deploying AI intelligently throughout our business When you work remotely, moments like this matter. They strengthen connections, spark new ideas, and remind us why we love building together. We’re already counting down to the next one. 🚀 #Brkthru #CompanyCulture #DigitalAdvertising #Collaboration

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