Congratulations to all of our incredible 2026 Tony Award®-winning clients! We are so proud to be in your corner. 🏆✨
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AKA NYC is an award-winning, full-service advertising agency with unparalleled expertise across live entertainment, arts and culture, attractions and destinations, and sports and leisure sectors. We are content-forward and data-fueled with a proven record of delivering cross-platform campaigns that get results. We are proud to partner with some of the most iconic names in entertainment, culture, and live experiences. Our client roster includes Broadway’s biggest shows, world-renowned institutions like The Metropolitan Museum of Art, vibrant attractions such as The New York Botanical Garden, and dynamic sports organizations like the Harlem Globetrotters. From the magic of live theatre to the energy of stadiums and the wonder of cultural landmarks, we craft campaigns that connect audiences with real experiences—providing real stories, real emotions and real connections.
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We loved chatting arts and culture with so many brilliant marketers yesterday morning. So happy we got to hear Kevin Bradley (SVP Arts and Culture, AKA US) and Gretchen Scott (Head of Marketing & Digital Content, The Metropolitan Museum of Art) share their unique POV on brand growth.
Tonight The Frick Collection launches Free First Fridays, a monthly after-hours experience that opens the museum to all, with generous support from Louis Vuitton. Join tonight from 5:30–9:00 PM for the inaugural evening and explore world-class art, discover special exhibitions, and enjoy live music in the Garden Court—all free of charge.
A standout musical moment from SCHMIGADOON! became a first-of-its-kind Broadway activation. 🧺 In partnership with Playbill, Times Square Alliance, and Broadway Cares/Equity Fights AIDS, our AKA US team helped bring the first-ever live Broadway Picnic Basket Auction to Times Square—raising $35,000 for Broadway Cares through curated baskets filled with exclusive offerings from Broadway and off-Broadway productions. After weeks of planning, coordination, and collaboration, the event united performers, productions, and fans around a shared cause while showcasing the generosity and creativity of the Broadway community. We're proud to have helped make this ambitious activation a reality alongside our partners and client, SCHMIGADOON! Huge congrats to Grace, Victoria, and the entire team on their hard work.
We're excited to unveil our work for OTHER DESERT CITIES, coming to Broadway this fall. https://lnkd.in/ew9GUWXP
Have you spotted our RAGTIME at Lincoln Center Theater billboards out in the wild yet?
Earning 11 Tony Nominations isn’t the only shining thing about Ragtime, the musical adaptation of E.L. Doctorow’s novel that follows the pursuit of the American Dream. Secure your tickets today, and check out this dazzling campaign on our NYC Eye-Level Billboard 🎭 📍NYC | AKA US #Ragtime #ooh #NYC #Broadway #Timesquare
AKA US was proud to represent at the Art Museum Marketing Association (AMMA) this month. SVP, Arts and Culture Kevin Bradley led a presentation at the Barnes Foundation with Gretchen Scott, Head of Marketing & Digital Content at The Metropolitan Museum of Art about unlocking new audiences now and why brand marketing matters for arts and attractions.
Our AKA Global Exchange Program takes us around the world, one talented team member at a time. 🌍 Congratulations to Joe Reed, our Associate Director of Research, on being selected to spend a week with our colleagues at AKA UK, immersing himself in London’s remarkable theatre scene and vibrant culture.