About
Experience & Education
Volunteer Experience
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Alumni Advisory Board Member
University of Cambridge
- Present 3 years 1 month
Education
Board member advising the Vice Chancellor on alumni engagement strategy and long-term brand development.
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Trustee
The Running Charity
- 4 years 6 months
Trustee from launch through to operations across three cities, during a period of significant organisational growth. Contributed to organisational development alongside communications and marketing strategy.
Languages
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English
Native or bilingual proficiency
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French
Full professional proficiency
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Russian
Limited working proficiency
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andy hickson
Fast start to a Friday listening to this podcast. 🙌 Lots of gold in here, 3 things popped for me. 1. [brands want] full-service thinking, not necessarily full-service doing, reminding us that clients are multi-discipline. While media represents our complete focus, it typically constitutes a fraction of a client's broader responsibility. This was a pointed reminder to prioritise, connect conversations, and make best use of client’s available time. 2. Audience strategy as a clear priority was helpful to hear, amidst AI/tech focus, driven by fragmentation, fewer identifiers, and privacy. Lots to be excited about at WPP Media with InfoSum, Open Intelligence & decentralised data collaboration, connecting disparate data sets for enhanced insights & applied activation. 3. Greater transparency, pragmatism, and partnership being observed from Clients and Agencies, on both sides was a lift, establishing better behaviours, enabling access to talent, improved quality of work, and growth for client and agency bottom lines. I hoped for more insight into client co strategy, structure, and emerging roles, particularly the distinctions between in-housed, hybrid, and partner-based models, as this aids our thinking...a possible part 3 Ryan Kangisser 💫
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Richie Jones
A great morning speaking to Ava and Seán at PoliticsJOE about Ipsos in the UK's latest research on modern masculinity. This time around - where young people get their news and info about current affairs. (Spoiler, it's not the broadsheets.) We covered attitudes to trust and misinformation, the globalisation of news, asking AI for life advice and reading FHM for the articles... If you'd like to learn more about our work in this space, check out a couple of links below. https://lnkd.in/eQkn-ge2 https://lnkd.in/ew9-kTMn The full PoliticsJOE podcast is available on Spotify, Apple or wherever you get your podcasts...
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