Modern Retail

Most recent stories in Modern Retail

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  Modern Retail

  

  4 hours ago

  Modern Retail+ Research: Marketers navigate a changing CTV landscape

  modernretail.co - Catherine Wolf

  This is an excerpt from our Modern Retail+ Research report “The marketers’ 2026 guide to a shifting CTV landscape, including YouTube, Peacock and …

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  Modern Retail

  

  4 hours ago

  Location data fuels mall giant Simon’s new pitch to advertisers

  modernretail.co - Mitchell Parton

  Simon Property Group, one of the largest mall operators in the U.S., has more to sell advertisers on than its existing network of almost 4,000 …

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  Modern Retail

  

  18 hours ago

  Rising raw material costs are hitting everything from stickers to foil

  modernretail.co - Melissa Daniels

  Below is the latest edition of Modern Retail’s Supply Chain Weekly newsletter, which goes out on Mondays at 10 a.m. ET and dives into all things …

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  Modern Retail

  

  1 day ago

  What happened when Bubba took its new brand identity to Lollapalooza

  modernretail.co - Melissa Daniels

  Water bottle brand Bubba showed off its new look at Lollapalooza this year, introducing itself to Zillennial attendees with colorful, personalized …

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  Modern Retail

  1 day ago

  Brands bring the US Open to fans with tennis-themed pop-ups around New York City

  modernretail.co - Gabriela Barkho

  This year’s U.S. Open is set to be the biggest in recent history. And it’s not just because of the record-setting prize money and the newly launched …

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  Modern Retail

  

  3 days ago

  The new life cycle of a brand cancellation

  modernretail.co - Gabriela Barkho

  Subscribe: Apple Podcasts • SpotifyIn an era where a brand’s reputation is tethered to the relentless cycles of social media, silence is no longer a …