The next generation of programmatic is here. As consumer behavior shifts from traditional search to conversational AI, Equativ is transforming the open web into a dynamic ecosystem

Winner
Best AI-Powered Digital Experience
Maestro Media Planner
We empower you to deploy autonomous AI agents that orchestrate complex campaigns, leverage open-standard MCP servers to connect your internal models to real-time market data, and utilize AI-driven enhancements to scale creative assets.
Move beyond manual workflows. Our Agentic AI Programmatic Suite handles the operational heavy lifting in real time, freeing your team to focus on high-impact strategy, innovation, and measurable results.

Plan Smarter and Faster with AI-Driven Precision

Precision-Powered Problem Solving

Insights at the Speed of AI

AI-Driven Campaign Execution
Why compete on speed alone? Start competing on strategy. Bring the power of Equativ directly into your own AI workflows via the Model Context Protocol (MCP).
One prompt, full strategy
Type a single prompt into Claude or your enterprise AI assistant to browse catalogs, pull live inventory availability, and draft a multi-channel strategy inside one chat interface.
Go beyond the bid
Empower your internal agents to autonomously optimize for high attention, carbon-emission sustainability, or premium CTV performance.
Scale your impact without stretching your design resources. Bring your assets to life with automated, performance-driven optimization.
AD GALLERYDynamic Video Captions are the first-to-market product that animate AI-generated captions in the headline space
Automatically enhance your existing assets with custom ad enhancements built to scale.

We maximize campaign efficiency with strategies tailored to your goals, including our proprietary AI-powered semantic targeting solution that delivers ads when intent is at its highest.
As AI becomes integral to daily life, user behavior is shifting. Traditional search and browsing are giving way to instant, conversational discovery, often bypassing websites entirely.
Our recent global survey revealed a key trend: consumers increasingly rely on AI to get what they need faster, with fewer clicks and less friction.
In this new world, visibility isn’t just about placements. It’s about participating in AI-driven experiences, being discoverable in every conversation, and adapting in real time.

Reported the biggest decline in clicks on links and ads
of Gen Z reports visiting fewer websites & instead rely on AI for direct answers