Newsroom

News Helps Advertisers Get More From Their Media Investment, New Analysis Finds

DoubleVerify — Wed, 26 Aug 2026 13:00:00 GMT

News publishers’ content enables advertisers to reach valuable, engaged audiences and delivers strong return on investment.

DoubleVerify Expands Measurement Coverage on TikTok Pangle In the United States and International Markets

DoubleVerify — Thu, 13 Aug 2026 13:00:02 GMT

Advertisers can access DV’s brand suitability and viewability measurement across TikTok Pangle’s mobile app inventory in 48 markets

Global Study: Poor-Quality AI Content Puts Brand Trust at Risk

DoubleVerify — Wed, 29 Jul 2026 12:00:02 GMT

Among the findings, more than half of marketers are concerned about ads appearing alongside low-quality AI content, while 42% of consumers say “uncanny” AI advertising would negatively affect their opinion of a brand

DoubleVerify Sees Growing AI Momentum in India as Advertisers Accelerate Adoption of DV Scibids AI™

DoubleVerify — Thu, 16 Jul 2026 04:00:00 GMT

Advertisers increasingly adopt DV Scibids AI to automate campaign optimisation, improve media performance, and reduce the operational burden of manual bidding

DoubleVerify/YouGov Study Finds Fewer Than Half of UK Consumers Say They Can Identify AI-Generated Content Online

DoubleVerify — Thu, 09 Jul 2026 07:00:00 GMT

DoubleVerify study highlights low confidence in identifying AI content, as the company also issues a new warning on “FanFarming” targeting UK sports fans with AI slop

DoubleVerify Expands DV Authentic AdVantage to Meta and TikTok, an AI-Powered Solution to Optimize Media Quality and Performance

DoubleVerify — Mon, 22 Jun 2026 04:01:01 GMT

The solution helps advertisers improve media effectiveness through integrated pre-bid protection, AI-powered optimization and independent measurement.

DoubleVerify Introduces DV Neura, the Dynamic AI Engine Powering the Future of Media Quality and Effectiveness

DoubleVerify — Wed, 17 Jun 2026 13:00:06 GMT

NEW YORK, June 17, 2026 – DoubleVerify (“DV”) (NYSE: DV), the leading software platform to verify media quality, optimize advertising performance and prove campaign outcomes, today introduced DV Neura™, the cognitive engine powering artificial intelligence across DV MAP™, the DV Media AdVantage Platform. As DV continues to invest in AI to reshape the future of digital advertising, DV Neura brings that strength to life by enabling more seamless access to customer insights and performance data through open agentic protocols and specialized agents. DV Neura powers faster, more accurate content classification and creates new channels for verification data delivery in agentic buying and optimization systems.

DoubleVerify Launches AI-Powered Brand Suitability Reporting for YouTube Audio Ads Campaigns, Expanding Transparency in Listening-First Environments

DoubleVerify — Thu, 11 Jun 2026 12:00:02 GMT

New offering brings trusted post-bid measurement to audio formats on YouTube

DoubleVerify Delivers Global Media Quality Measurement for LinkedIn Audience Network, Elevating Transparency for B2B Advertisers

DoubleVerify — Thu, 21 May 2026 13:00:00 GMT

New capabilities bring independent media quality verification to the LinkedIn Audience Network, empowering advertisers to make more informed investment decisions

DoubleVerify Launches AI-Powered Content-Level Controls on Meta Threads, Strengthening Brand Protection

DoubleVerify — Mon, 18 May 2026 13:00:01 GMT

New capabilities enable advertisers to avoid unsuitable content before ads are served, giving brands greater control and driving stronger performance on Threads.