Trackman

🚀 Trackman at the DSE Fair!   We’re excited to be at the DSE Career Fair at DTU – Denmark’s largest career fair for engineering students and graduates. Stop by our booth to explore our technology, experience our products, and try out our golf putting area. Come chat with us and get to know Trackman. Curious about a master’s thesis project, a PhD opportunity, a student job, or starting your career at Trackman? We’d love to tell you more!   📍 Booth 464, The Tent 📅 Today and tomorrow Come say hi – we’re looking forward to meeting you! Learn more about Trackman: https://lnkd.in/eV2YBHPW   #Trackman #DSE #DTU #CareerFair #Engineering #TechJobs

Meet Brent Shaver, Director of Instruction at Eaglewood GC. 🏌️♂️ We caught up with Brent to hear how Trackman 360 has helped redefine junior development at his academy. His philosophy is simple: Fun first, fundamentals second. "In junior golf, I don’t think there’s anything more important than to make sure the kids are having fun," said Brent. "If they’re having fun, they’re going to come back, and they’re going to learn". With Trackman 360, Brent has transformed the junior program at Eaglewood into an engaging world for young golfers of all levels. While his younger students blow up cars in Scrapyard or hunt monsters in Magic Pond, the more accomplished juniors harness the technology to master shot processes and the mental aspect of the game. Brent has built a “tournament environment” across every practice setting — from indoor simulators to the outdoor range — so students can compete, test routines, and track progress on the fully connected platform. By turning "homework" into adventure, Brent is molding lifelong golfers and future members. As he puts it: "The number one goal outside of keeping them safe is making sure they're having fun. If they are, we've done our job. They'll come back and they'll be golfers in the long term." Explore how more golf clubs are using Trackman 360 to elevate instruction 👇 https://lnkd.in/expCFJrW

Coaching Through Every Season: Lessons from Kungl. Drottningholms Golfklubb 🇸🇪 We recently visited Royal Drottningholm Golf Club in Sweden and spoke with Head Teaching Pro Axel Westin to see how it has overcome one of golf’s toughest opponents: the changing seasons. In a region where frigid winters and rainy summers can dictate a coach’s calendar, Axel has found a way to keep the momentum going 365 days a year. The key? Building a coaching program around Trackman 360. "The way Trackman 360 changed the way I coach is tremendous," says Axel. By moving from subjective observation to objective data, he can confirm his analysis instantly. For his students, improvement is no longer abstract — it’s visible, measurable, and repeatable, whether they are on grass, at the range, or in the simulator. One of the most inspiring parts of the Drottningholm story is its thriving junior program, which has grown to more than 100 members. By using Trackman’s interactive games, Axel has turned the range into a playground. "They think it's a lot of fun and WANT to go to the golf club. And that’s really good. Because if they want to be here, they will become golfers,” he explains. By bridging the gap between indoor and outdoor environments, Royal Drottningholm has proven that with the right combination of data and engagement, there is no such thing as an off-season. 👉 Read more about coaching with Trackman 360: https://lnkd.in/expCFJrW

What happened when one of Sweden’s most historic golf clubs decided that golf shouldn’t have an off-season? At Kungl. Drottningholms Golfklubb, tradition meets technology in a way few could imagine. With Trackman 360 at its core, the club has elevated everything from coaching and competition to member engagement and operations. Indoor and outdoor golf are fully connected, creating a year-round experience for players of all ages and skill levels. Winter was once the quiet season, but with the indoor golf element of Trackman 360, the club now thrives all year long. And it’s not just about performance — it’s about building community, growing the next generation, and future-proofing a royal legacy dating back to 1959. Curious how Royal Drottningholm turned innovation into a competitive advantage without losing its essence? Watch the full video below and read more 👇 https://lnkd.in/eD6iS6yQ

From North Carolina to Hørsholm! We recently welcomed the team from Rain or Shine Golf to our global HQ in Denmark for an exclusive look at how the future of golf is built.   From our early days tracking ball data in 2003 to the precision engineering behind the Trackman 4 and Trackman iO, this tour dives into our history, our culture, and our mission to track every golf shot in the world.   Watch the full tour here👇 https://lnkd.in/euEmqvJP

A bold new frontier is entering orbit in Jupiter, Florida. The Golf Crypt is rethinking what an indoor golf business can be — combining flexibility, efficiency and technology to drive long-term growth. It’s about playing more golf and building something that fits modern lifestyles. Anchored by a clear vision and a deep love for the game, The Golf Crypt franchise model is setting its sights on new horizons … possibly in a market near you. Read the full story👇 https://lnkd.in/dxhv8F9H

Our CTO & Co-founder, Fredrik Tuxen, discussing the engineering behind our latest product developments here at the 2026 PGA Show 🟧 The conversation focuses heavily on the new 3D Motion Analysis. The system uses two cameras to triangulate body joints, but the key technical differentiator highlighted here is the calibration. By syncing body tracking to the exact same coordinate system as club and ball data, we establish a defined target line. This allows for precise measurement of both static setup (stance and alignment) and dynamic movement patterns like sway and thrust.   We also touch on the roadmap for the indoor game and Trackman iO. Following the release of Attack Angle last year, the video covers current beta testing for including Attack Angle data for irons and wedges, as well as upcoming course updates for Trackman Performance Studio.   Watch the full interview for the technical breakdown and expected release timelines.

Live showcase: 3D Motion Analysis with Niklas Bergdahl 🟧   For years, the challenge has been connecting body movement to ball flight without complex setups. We’re changing that. This new feature allows you to link body, club, and ball data into a single coordinate system using just two external cameras—completely markerless.   No suits, no sensors, just a quick calibration to get you up and running.   In this video, Niklas breaks down: • How this integrates directly into TPS 10.3 (coming soon). • How we track 6 degrees of freedom. • Why consistency in setup is the foundation of the kinematic sequence.   Watch the full breakdown to see how this impacts your coaching workflow.

🟧We have crossed a milestone at Trackman: 1,000 colleagues worldwide! That number matters — but what matters more is what it represents. Over the past ten years, we have evolved from a focused tech company into a global sports technology platform. New solutions, new customer segments, and new sports, have accelerated our growth — with off-course golf becoming a central part of our business, and opening entirely new ways to play, coach, and operate. Headcount was never the goal. Impact is. One example: Over the past 5 years we have 10x the number of golf shots we track. Scaling the team to 1,000 team members reflects the ambition behind what we are building - and the opportunities still ahead as we continue to raise the bar for sports technology. #Trackman #Sportstech #Golf #Baseball #Football #USFootball #DataDriven #HardwareMeetsSoftware #Growth

We’re excited to be at the 2026 PGA Show in Orlando! Join us for one of our live sessions — or swing by our booth for a chat. Full program below.   📍 Orange County Convention Center | Booth 573 & 663 🗓️ Jan 21–23   See you at the PGA Show! 🟧