Believe

Local acts are driving the growth of global music culture! 🎧⚡ As Patrycja Łobaczewska, our Label & Artists Solutions Director for CEE , recently highlighted in Music Ally’s country profile on Poland 🇵🇱, the massive surge of local hip-hop and pop proves that deeply engaged fanbases can fundamentally transform the market. 🔥📈 At Believe, our core mission has always been to champion local music scenes! 🌍✨ We're dedicated to empowering independent artists and labels with local on-the-ground support, cutting-edge tech, and the global reach they need to thrive on their own terms. 🎶💪 Here's to the vibrant communities, the creators, and the teams building the future of local repertoire! 🙌🎉 What local scene are you backing right now? Let us know below👇💬 #MusicAlly #LocalRepertoire #PolishMusic #MusicIndustry

Looking for a reminder of how stripping away the production highlights true artistry? Don’t forget to check out b.live, our intimate, stripped-back performance series.🎸🎤 At Believe, artist development goes far beyond distribution, it is about creating high-impact platforms that connect artists with global audiences on a deeper, more authentic level. Raw live sessions like ADMT's one showcase how b.live serves as a key creative ecosystem for independent talent to build their audience and showcase their vocal caliber. Explore the full b.live catalog (link in comments) to see how we continue to support independent artists in bringing their music to life. #ArtistDevelopment #LiveMusic #MusicIndustry

Inspired by the idea of blurring the lines between traditional genres, formats, and artistic disciplines, BL/UR is built around a simple belief: the future of Indian Pop doesn’t have to fit into a single mould. ✨ The imprint brings together diverse genres, sounds, and creative influences to challenge the conventional blueprint of Hindi music and create something distinctly modern. 🎧⚡ BL/UR provides artists with a platform to explore new creative directions, collaborate across genres, and push the boundaries of what Indian Pop can sound and feel like. By bringing together different musical worlds, the imprint aims to pioneer a fresh, contemporary sound that reflects the evolving tastes, influences, and identities of today’s Indian audience. 🌐🎛️ Launched as part of Believe India’s 20-year global milestone, BL/UR reflects Believe’s commitment to developing new creative ecosystems and empowering artists to define what comes next. 👁️⚡ #BLUR #BelieveIndia #IndianPop #HindiMusic #NewMusic #MusicImprint

Gracing the cover of Forbes Hungary’s August 2026 issue marks a defining moment for Beton.Hofi and the commercial evolution of the regional music market.📈🇭🇺 In the feature, he opens up about navigating past setbacks, rebuilding his path to success, and making history as Spotify’s first-ever Hungarian Hip-Hop Ambassador, a landmark achievement previously unseen in this market. What does this milestone say about the growing influence of domestic hip-hop across CEE markets? Let’s discuss below. #BetonHofi #ForbesHungary #MusicBusiness #CentralEurope #MusicIndustry

In an era where independent artists have more choices than ever, what keeps a partnership thriving long-term? For Indonesian music powerhouse Hindia, it comes down to one core feeling: Safety and trust. Having built his career alongside Believe for over seven years, Hindia highlights the fundamental value of having an agile, dedicated team in your corner. Beyond distribution and marketing metrics, a truly effective music partner provides a psychological safety net, allowing artists to navigate complex industry challenges with confidence so they can focus on their creative vision. When artists feel supported, heard, and backed at every step of their journey, sustainable career growth naturally follows. 💬 What do you believe is the single most critical factor in building long-term trust between artists and industry partners today? Let’s discuss in the comments. #Hindia #MusicBusiness #ArtistDevelopment #MusicIndustry

While digital streaming continues to scale globally, Germany remains a uniquely hybrid market where physical formats and chart value mechanics still hold serious weight. From the steady growth of premium subscriptions to the enduring power of niche genres, navigating the German music landscape requires a specific approach. Check out this video for an insider look at what makes the GSA region so distinctive! 🎥✨ #MusicIndustry #GermanMusic #MusicBusiness #StreamingTrends

In his recent interview with MusikWoche, Thorsten Freese, CEO of Believe Germany, outlined the core principle behind our team's approach to local repertoire. At Believe, empowering independent artists and labels means looking beyond short-term trends to build sustainable, long-term success. Check out the full interview on MusikWoche. 📰👇 #MusicBusiness #MusikWoche #GermanMusic #ArtistDevelopment

Why Indonesia is one of the most dynamic music markets in the world right now 🇮🇩🎵 Despite most listeners opting for freemium tiers over paid subscriptions, Indonesia’s music landscape is experiencing massive growth. Here are 5 key trends driving the market: 📊 Streaming Dominance: Streaming drives almost 93.9% of all music revenue, powered by over 210M internet users. 🆓 Freemium First: Less than 1% pay for premium plans, making ad-supported models and alternative billing crucial for conversion. 🎥 Visual Discovery: YouTube, Shorts, and TikTok play an essential role—video content is just as vital as sound. 🎶 Hyperlocal Surge: Local repertoire now accounts for around 40% of listening, with genres like Dangdut, Pop Melayu, and Pop Java exploding. ⚡ Fast-Paced Releases: High-volume, algorithmic release schedules keep the market constantly fresh and competitive. Understanding these regional dynamics is key for any rights holder or artist looking to build a sustainable footprint in Southeast Asia. 💬 What strategies have you seen work best for engaging freemium-heavy markets? Let's discuss in the comments. #MusicIndustry #MusicBusiness #IndonesiaMusic #StreamingTrends #BelieveMusic

Behind the tech at Believe with Rémy Vuong 🚀 Ever wondered how engineering impacts the global music industry? Meet Rémy, Lead Developer at Believe. Watch the full interview to get a behind-the-scenes look at our Tech & Data teams! 🎥👇 #DeveloperJobs #TechLeadership #WelcomeToTheJungle #EngineeringCulture

France’s music ecosystem is one of the most dynamic in the world, marked by fierce loyalty to local talent, evolving subscription gaps, and massive global export growth. But what actually sets French listening habits apart from the rest of the world? We’re breaking down the key factors shaping the French music industry, from radio quotas and genre shifts to how digital and physical formats coexist. Watch the video to get the full overview! 🎥👇 #MusicBusiness #FrenchMusic #MusicIndustry #GlobalStrategy